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1、 MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|1MarketLine Industry ProfileMotorcycles in IndonesiaAugust 2022ReferenceReference Code:Code:0103-04030103-0403PublicationPublication Date:Date:AugustAugust 20222022PrimaryPrimary NAICS:NAICS:336991336991WWW.MARKETLINE.CO
2、MWWW.MARKETLINE.COMMARKETLINE.THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED Motorcycles in IndonesiaIndustry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|21.Executive Summary1.1.Market valueThe Indonesian motorcycles market grew by 45.1%in
3、 2021 to reach a value of$2,166.1 million.1.2.Market value forecastIn 2026,the Indonesian motorcycles market is forecast to have a value of$2,663.6 million,an increase of 23%since 2021.1.3.Market volumeThe Indonesian motorcycles market grew by 41.2%in 2021 to reach a volume of 5,170 thousand units.1
4、.4.Market volume forecastIn 2026,the Indonesian motorcycles market is forecast to have a volume of 5,610.2 thousand units,an increase of 8.5%since 2021.1.5.Category segmentationMotorcycles is the largest segment of the motorcycles market in Indonesia,accounting for 87.2%of the markets total volume.1
5、.6.Geography segmentationIndonesia accounts for 3.8%of the AsiaPacific motorcycles market value.1.7.Market shareHonda is the leading player in the Indonesian motorcycles market,generating a 72.8%share of the markets volume.1.8.Market rivalry Motorcycles in IndonesiaIndustry Profiles MARKETLINE THIS
6、PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|3The presence of large,multinational companies with strong brands intensifies the rivalry level in this market.Diversification through product lines and geographical presence help to alleviate rivalry to an extent.1.9.Competitive Landsca
7、peConcentration in the motorcycle market remains high,but competition has intensified,driven by existing manufacturers and emerging manufacturers.The markets landscape continues to change rapidly with players facing tighter environmental regulations and advancing technologies.Motorcycles in Indonesi
8、a Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|4TABLE OF CONTENTS1.Executive Summary21.1.Market value.21.2.Market value forecast.21.3.Market volume.21.4.Market volume forecast.21.5.Category segmentation.21.6.Geography segmentation.21.7.Market share
9、.21.8.Market rivalry.21.9.Competitive Landscape.32.Market Overview92.1.Market definition.92.2.Market analysis.93.Market Data113.1.Market value.113.2.Market volume.124.Market Segmentation134.1.Category segmentation.134.2.Geography segmentation.155.Market Outlook165.1.Market value forecast.165.2.Marke
10、t volume forecast.176.Five Forces Analysis186.1.Summary.186.2.Buyer power.196.3.Supplier power.21Motorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|56.4.New entrants.236.5.Threat of substitutes.256.6.Degree of rivalry.277.Competi
11、tive Landscape297.1.Market share.297.2.Who are the leading players?.297.3.What strategies do leading players follow?.307.4.What are the competitive advantages of leading players?.307.5.Which are the most significant recent events in the market?.317.6.What are the future strategies of leading players
12、?.318.Company Profiles338.1.Honda Motor Co.,Ltd.338.2.Kawasaki Heavy Industries,Ltd.398.3.Yamaha Motor Co Ltd.458.4.Suzuki Motor Corporation.519.Macroeconomic Indicators569.1.Country data.56Appendix58Methodology.589.2.Industry associations.599.3.Related MarketLine research.59About MarketLine.60Motor
13、cycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|6LIST OF TABLESTable 1:Indonesia motorcycles market value:$million,20162111Table 2:Indonesia motorcycles market volume:thousand units,20162112Table 3:Indonesia motorcycles market cate
14、gory segmentation:%share,by volume,2016202113Table 4:Indonesia motorcycles market category segmentation:thousand units,2016-202113Table 5:Indonesia motorcycles market geography segmentation:$million,202115Table 6:Indonesia motorcycles market value forecast:$million,20212616Table 7:Indonesia motorcyc
15、les market volume forecast:thousand units,20212617Table 8:Indonesia motorcycles market share:%share,by volume,202129Table 9:Honda Motor Co.,Ltd.:key facts33Table 10:Honda Motor Co.,Ltd.:Annual Financial Ratios35Table 11:Honda Motor Co.,Ltd.:Key Employees36Table 12:Honda Motor Co.,Ltd.:Key Employees
16、Continued37Table 13:Honda Motor Co.,Ltd.:Key Employees Continued38Table 14:Kawasaki Heavy Industries,Ltd.:key facts39Table 15:Kawasaki Heavy Industries,Ltd.:Annual Financial Ratios41Table 16:Kawasaki Heavy Industries,Ltd.:Key Employees42Table 17:Kawasaki Heavy Industries,Ltd.:Key Employees Continued
17、43Table 18:Kawasaki Heavy Industries,Ltd.:Key Employees Continued44Table 19:Yamaha Motor Co Ltd:key facts45Table 20:Yamaha Motor Co Ltd:Annual Financial Ratios46Table 21:Yamaha Motor Co Ltd:Key Employees47Table 22:Yamaha Motor Co Ltd:Key Employees Continued49Table 23:Yamaha Motor Co Ltd:Key Employee
18、s Continued50Table 24:Suzuki Motor Corporation:key facts51Table 25:Suzuki Motor Corporation:Annual Financial Ratios53Table 26:Suzuki Motor Corporation:Key Employees54Table 27:Suzuki Motor Corporation:Key Employees Continued55Motorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LIC
19、ENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|7Table 28:Indonesia size of population(million),20172156Table 29:Indonesia gdp(constant 2005 prices,$billion),20172156Table 30:Indonesia gdp(current prices,$billion),20172156Table 31:Indonesia inflation,20172156Table 32:Indonesia consumer price index(ab
20、solute),20172157Table 33:Indonesia exchange rate,20172157Motorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|8LIST OF FIGURESFigure 1:Indonesia motorcycles market value:$million,20162111Figure 2:Indonesia motorcycles market volume
21、:thousand units,20162112Figure 3:Indonesia motorcycles market category segmentation:thousand units,2016-202114Figure 4:Indonesia motorcycles market geography segmentation:%share,by value,202115Figure 5:Indonesia motorcycles market value forecast:$million,20212616Figure 6:Indonesia motorcycles market
22、 volume forecast:thousand units,20212617Figure 7:Forces driving competition in the motorcycles market in Indonesia,202118Figure 8:Drivers of buyer power in the motorcycles market in Indonesia,202119Figure 9:Drivers of supplier power in the motorcycles market in Indonesia,202121Figure 10:Factors infl
23、uencing the likelihood of new entrants in the motorcycles market in Indonesia,202123Figure 11:Factors influencing the threat of substitutes in the motorcycles market in Indonesia,202125Figure 12:Drivers of degree of rivalry in the motorcycles market in Indonesia,202127Figure 13:Indonesia motorcycles
24、 market share:%share,by volume,202129Motorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|92.Market Overview2.1.Market definitionThe motorcycles market consists of all classes of on and offroad motorcycles including scooters and mo
25、peds.Mopeds are powered twowheeler vehicles with engine capacity of less than 50 c.c.,generally also equipped for nonmotorised propulsion and with restricted maximum speed.For the purposes of this profile,all powered twowheelers other than mopeds are classed as motorcycles.(The term scooter refers t
26、o a twowheeler of any capacity that has its engine as part of the rear suspension,and/or has a stepthrough chassis,thus depending on its engine capacity a scooter may fall into either moped or motorcycle category).Volumes reflect the number of new motorcycles sold each year.The market value is asses
27、sed at manufacturers list price.All market data and forecasts are represented in nominal terms(i.e.without adjustment for inflation)and all currency conversions used in the creation of this report have been calculated using constant 2021 annual average exchange rates.For the purposes of this report,
28、the global market consists of North America,South America,Europe,AsiaPacific,Middle East,South Africa and Nigeria.North America consists of Canada,Mexico,and the United States.South America comprises Argentina,Brazil,Chile,Colombia,and Peru.Europe comprises Austria,Belgium,the Czech Republic,Denmark
29、,Finland,France,Germany,Greece,Ireland,Italy,Netherlands,Norway,Poland,Portugal,Russia,Spain,Sweden,Switzerland,Turkey,and the United Kingdom.Scandinavia comprises Denmark,Finland,Norway,and Sweden.AsiaPacific comprises Australia,China,Hong Kong,India,Indonesia,Kazakhstan,Japan,Malaysia,New Zealand,
30、Pakistan,Philippines,Singapore,South Korea,Taiwan,Thailand,and Vietnam.Middle East comprises Egypt,Israel,Saudi Arabia,and United Arab Emirates.2.2.Market analysisThe value of the Indonesian motorcycles market declined by 39.4%in 2020 as a result of the COVID19 pandemic,which reduced the volume of s
31、ales.However,the market bounced back strongly in 2021 with growth of 45.1%.Strong growth is expected over the forecast period.The Indonesian motorcycles market had total revenues of$2.2 billion in 2021,representing a compound annual growth rate(CAGR)of 0.5%between 2016 and 2021.In comparison,the Tha
32、i market declined with a CAGR of 1.4%,and the Chinese market increased with a CAGR of 13.8%,over the same period,to reach respective values of$367.2 million and$15.9 billion in 2021.A combination of a demand and supply shock amid lockdown measures resulted in the sharp decline of the market.The volu
33、me of sales in the Indonesian market was down by 42.2%in 2021,a strong decline compared to other developing markets.However,the importance of motorcycles to Indonesian consumers was apparent in 2021,with the easing of lockdown restrictions leading to market recovery.Market consumption volumes declin
34、ed with a CAGR of 1.9%between 2016 and 2021,to reach a total of 5,170,000 units in 2021.The markets volume is expected to rise to 5,610,200 units by the end of 2026,representing a CAGR of 1.6%over 202126.Motorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS
35、NOT TO BE PHOTOCOPIEDPage|10The Indonesian market suffered steep declines in 2015 and 2016 as result of a sharp increase in interest rates in that period that tightened consumer lending.Additionally,cumulative demand the previous year led to rapid saturation,and eventually decline of sales in these
36、years.The market recovered in 2018 through a strong sales increase,as consumer confidence improved in line with an improvement in the macroeconomic environment,with interest rate cuts boosting consumer financing again.In most cases,cars are considered a luxury product in developing countries,renderi
37、ng motorcycles a cheaper alternative with lower upkeep costs.Motorcycles are the most common form of private transportation in Indonesia,as they are a cheaper alternative for the largest part of the population with a low disposable income.In fact,Indonesia is one the biggest motorcycle markets in th
38、e world.Motorcycle ownership in Indonesia is one of the highest worldwide,with one motorcycle per three people.However,motorcycle ownership has been slightly falling in recent years,as the market has been saturated,while the rising disposable income of the population has stimulated car sales.Motorcy
39、cles had the highest volume in the Indonesian motorcycles market in 2021,with a total of 4,509,500 units,equivalent to 87.2%of the markets overall volume.In comparison,mopeds had a volume of 660,500 units in 2021,equating to 12.8%of the market total.Scooters are the preferred choice of motorcycles f
40、or Indonesian consumers as they are convenient and affordable.The performance of the market is forecast to accelerate,with an anticipated CAGR of 4.2%over 202126,which is expected to drive the market to a value of$2.7 billion by the end of 2026.Comparatively,the Thai and Chinese markets will grow wi
41、th CAGRs of 2.3%and 11.5%respectively,over the same period,to reach respective values of$411.8 million and$27.4 billion in 2026.The Indonesian motorcycles market is expected to grow steadily at a moderate to strong rate over the forecast period with the expected longterm recovery of consumer spendin
42、g.The gradual easing of containment measures and the immunization of the population will allow the recovery of economic activity,stimulating demand for transportation.A growing middle class will fuel demand in this market.Motorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENS
43、ED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|113.Market Data3.1.Market valueThe Indonesian motorcycles market grew by 45.1%in 2021 to reach a value of$2,166.1 million.The compound annual growth rate of the market in the period 201621 was 0.5%.TableTable 1 1:IndonesiaIndonesia motorcyclesmotorcycles m
44、arketmarket value:value:$million,million,20162016 2121Year$millionIDR million million%Growth20162,111.130,210,381.31,784.220172,137.930,593,831.11,806.81.3%20182,373.333,961,859.92,005.711.0%20192,508.935,903,373.32,120.45.7%20201,493.021,365,396.91,261.8(40.5%)20212,166.130,997,729.81,830.745.1%CAG
45、R:2016210.5%SOURCE:SOURCE:MARKETLINE M A R K E T L I N EFigureFigure 1 1:IndonesiaIndonesia motorcyclesmotorcycles marketmarket value:value:$million,million,20162016 2121 SOURCE:SOURCE:MARKETLINE M A R K E T L I N EMotorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PROD
46、UCT AND IS NOT TO BE PHOTOCOPIEDPage|123.2.Market volumeThe Indonesian motorcycles market grew by 41.2%in 2021 to reach a volume of 5,170 thousand units.The compound annual rate of change of the market in the period 201621 was 1.9%.TableTable 2 2:IndonesiaIndonesia motorcyclesmotorcycles marketmarke
47、t volume:volume:thousandthousand units,units,20162016 2121Yearthousand units%Growth20165,693.520175,650.1(0.8%)20186,127.28.4%20196,337.53.4%20203,660.6(42.2%)20215,170.041.2%CAGR:201621(1.9%)SOURCE:SOURCE:MARKETLINE M A R K E T L I N EFigureFigure 2 2:IndonesiaIndonesia motorcyclesmotorcycles marke
48、tmarket volume:volume:thousandthousand units,units,20162016 2121 SOURCE:SOURCE:MARKETLINE M A R K E T L I N EMotorcycles in Indonesia Industry Profiles MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIEDPage|134.Market Segmentation4.1.Category segmentationMotorcycles is the la
49、rgest segment of the motorcycles market in Indonesia,accounting for 87.2%of the markets total volume.The Mopeds segment accounts for the remaining 12.8%of the market.TableTable 3 3:IndonesiaIndonesia motorcyclesmotorcycles marketmarket categorycategory segmentation:segmentation:%share,share,byby vol
50、ume,volume,20162016 20212021Category201620172018201920202021Motorcycles87.2%87.2%87.2%87.2%87.2%87.2%Mopeds12.8%12.8%12.8%12.8%12.8%12.8%Total100%100%100%100%100%100%SOURCE:SOURCE:MARKETLINE M A R K E T L I N ETableTable 4 4:IndonesiaIndonesia motorcyclesmotorcycles marketmarket categorycategory seg