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1、1380国开电大本科商务英语3期末纸质考试（第三大题阅读选择）题库（分学期版）2021年7月试题及答案Passage IIn businesspeople have to deal in person with all kinds of people.When talking to people within your company who dont speak your language,you may have to use English;these people maybe colleagues or co-workers-who may work with you in your
2、own deparlment,in another part of the building or in another branch.And you may also have to deal with people from outside the organization： clients,suppliers,visitors and members of the public.Moreover,these people maybe friends or strangers-people of your own age,or people who are younger or older
3、 than you.The relationship you have with a person determines the kind of language you use.For example,ifs not appropriate to sayHi,how are you!?when meeting the Managing Director of a large company or to say4Good morning,its a great pleasure to meet you when being introduced to a person youll be wor
4、king closely within the same team.People usually for man impression of you from the way you speak and be have-not just from the way you do your workpeople in different countries have different ideas of what sounds friendly,polite or sincere-and of what sounds rude or unfriendly!Good manners in your
5、culture maybe considered bad manners in another.Sometimes your body language,gestures and expressions may tell people more about you than the words you use.21 .The topic of the passage is.A.self-image in business situationB.the importance of appropriate choice of languageC.dealing with people in bus
6、iness答案C22 .The language you use when talking with people in business is decided by.A.your relationship with the particular personB.yourselfC.your boss答案A23 .People usually for man impression of you from.A.your way of doing jobsB.your language and mannersC.your facial expressions答案B24 .Good manners
7、in your culture maybe considered bad manners in another.Good manners in this statement mean.A.to be have politelyB.to be have lovelyC.to be have aggressively俗案A25 .The message of the article is that.A.dealing with people successfully in business is not easyB.clients with different cultural backgroun
8、d is most challengingC.language plays a very important role in setting up business relationship答案A2021年1月试题及答案2125题：阅读以下短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。Passage IHard sell and soft sell are important business terms and useful strategies for sales staff to know and understand.Both of them can work
9、.The effect depends on the type of customers and the type of products.A hard sell is a kind of more direct and forceful sales tactics.The salesperson just keeps explaining how good the product is,why people should buy it and even how the prices might in er case if the consumer walks off.A soft sell
10、is a different approach.The salesperson tries to build trust with consumers.He doesnt put pressure on them to buy things,just recommending a product and letting the consumers make their own decisions.An example of soft sell is to distribute free samples to which customers often respond favorably.Bus
11、inesses can use free samples to build rapport and engage customers in products or services,Recommending products between friends is a little bit like doing soft selling.People dont really care if someone else buys the product.Thcy are just giving their honest opinions and trying to be helpful.Humor
12、in advertising is also used to attraet the consumers attention and get them interested in the products or serviccs.Customcrs often resist hard sales tactics,thus making soft-selling much more effective for success.21 .Customers often hard sales tactics,thus making soft-selling more effective for suc
13、cess,A.resistB.opposeC.object答案A.Examples of soft sell mentioned in the passage include.A.collecting free samples from customerB.recommending products among friendsC.telling customers that the products are good答案B22 .Making humorous advertisements is one of the approaches companies use to.A.reduce s
14、elling costsB.attract peoples interestsC.avoid the shortage of sales staff答案B23 .According to the passage the author indicates that.A.soft sell is preferred by business companiesB.hard sell is rarely resisted by customersC.soft sell is expensive答案A24 . Whats the topic and main idea of the passage?A.
15、Selling Strategy-Sales StaffB.Sales StaffWhat Sales Staff Should KnowC.Selling Strategy Hard Sell and Soft Sell Strategies得案C2020年7月试题及答案21-25题：阅读以下短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。Passage IBeing an effective manager means knowing when to use the right management style.Some styles,for instance,ar
16、e more people-oriented,while others tend to focus on a project or product.The management style you select will depend on your people skills and knowledge,availabie resources(like time and money) ,desired results,and,of course,the task before you.The common management styles can be summarized into th
17、ree categories.The participatory style is the first of its kind.Here,it is critical to give each employee an entire task to complete.If thats not possible,make sure the individual knows and understands his or her part as it relates to the projector task.When people in your team know where they fit i
18、n the big piclure,theyre more likely to be motivated to complete the task.Following that,we have the directing style.Sometimes a situation will call for a direct style of management.Perhaps a tight deadline looms,or the project involves numerous employees and requires a top-down management approach.
19、Here,a manager answers five questions for the employees ： What?Where?How?Why?and When?Let employees know what they need to do,how theyre going to do it,and when the questions must be finished.The last one is the teamwork style.If you want to speedup a project and choose the best process for completi
20、ng that project,managing by teamwork is the way to go.When you motivate people to pool their knowledge,the results may exceed your expectations.Often,teams can tackle problems more quickly than what you can accomplish on your own.Thc give-and-take can create a process that you can repeat in other pr
21、ojects.25 .Being an effective manager lies in knowing the right A.knowledgeB.skillsC.management style答案C22 .Which of the following is NOT mentioned as a focus of different management styles?A.People.B.Customers.C.Project.答案B. Which of the following cant be inferred from the passage?A .The management
22、 style is likely to change because the manager has been replaced.B.The management style is likely to change because the desired results have changed.C.The management style is likely to change because the available resources have changed.答案A.When people in your team know where they fit in the big pic
23、ture,they are more likely to be to complete the task.A.frustratedB.reluctantC.inspired答案C25.If you want to speedup a project and choose the best process for completing that projcct,you can resort toA. team workB.top-down managementC.tight deadline答案A2020年1月试题及答案21-25题：阅读以下短文，从A、B、C三个选项中选出一个正确答案，并将答案
24、序号写在答题纸上。Passage IIn business,people have to deal in person with all kinds of people.When talking to people within your company who dont speak your language,you may have to use English;these people maybe colleagues or co-workers-who may work with you in your own deparlmentjn another part of the buil
25、ding or in another branch.And you may also have to deal with people from outside the organization： clients,suppliers,visitors and members of the public.Moreover,these people maybe friends or strangers-people of your own age,or people who are younger or older than you.The relationship you have with a
26、 person determines the kind of language you use.For examplejfs not appropriate to sayHi,how are you!when meeting the Managing Director of a large company or to sayGood morning,its a great pleasure to meet you when being introduced to a person youll be working closely within the same team.People usua
27、lly for man impression of you from the way you speak and be have-not just from the way you do your workpeople in different countries have different ideas of what sounds friendly,polite or sincere-and of what sounds rude or unfriendly!Good manners in your culture maybe considered bad manners in anoth
28、er.Sometimes your body language,gestures and expressions may tell people more about you than the words you use.2 l.The topic of the passage is.A.self-image in business situationB.the importance of appropriate choice of languageC.dealing with people in business答案C22.The language you use when talking
29、with people in business is decided by.A.your relationship with the particular personB. yourselfC.your boss答案A23 .People usually for man impression of you from.A.your way of doing jobsB.your language and mannersC.your facial expressions答案B24 .Good manners in your culture maybe considered bad manners
30、in another.Good manners in this statement mean.A.to be have politelyB.lo be have lovelyC.to be have aggressively答案A25.The message of the article is that.A.dealing with people successfully in business is not easyB.clients with different cultural background is most challengingC.language plays a very i
31、mportant role in setting up business relationship答案A2019年7月试题及答案2125题：阅读以下短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。Passage IHard sell and soft sell are important business terms and useful strategies for sales staff to know and understand.Both of them can work.The effect depends on the type of customers a
32、nd the type of products.A hard sell is a kind of more direct and forceful sales tactics.Thc salesperson just keeps explaining how good the product is,why people should buy it and even how the prices might increase if the consumer walks off.A soft sell is a different approach.The salesperson tries to
33、 build trust with consumers.He doesnt put pressure on them to buy things,just recommending a pro duet and letting the consumers make their own decisions.An example of soft sell is to distribute free samples to which customers often respond favorably.Businesses can use free samples to build rapport a
34、nd engage customers in products or services.Recommending products between friends is a little bit like doing soft selling.People dont really care if someone else buys the product.They are just giving their honest opinions and trying to be helpful.Humor in advertising is also used to attract the cons
35、umers attention and get them interested in the products or services.Customers often resist hard sales tactics,thus making soft-selling much more effective for success.21 . Whats the topic and main idea of the passage?A.Selling Strategy-Sales Staff.B.Sales Staff-What Sales Staff Should Know.C.Selling
36、 Strategy-Hard Sell and Soft Sell Strategies.答案C.Customers often hard sales tactics,thus making soft-selling more effective for success.A.resistB.opposeC.object答案A22 .Examples of soft sell mentioned in the passage include.A.distributing free samples to customerB.recommending products among friendsC.
37、all the above答案C23 .Making humorous advertisements is one of the approaches companies use to.A.reduce selling costsB.attract peoples interestsC.avoid the shortage of sales staff侨案B24 .According to the passage the author indicates that.A.soft sell is preferred by business companiesB.hard sell is rare
38、ly resisted by customersC.soft sell is expensive答案A2019年1月试题及答案2125题：阅读以下短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。Passage 1The biggest mistake a workplace leader can make with office culture is failing to devise one at all.How do you know if your office culture is helping,or hurting,your employees,and as
39、 a result your bottom line?Designing a thoughtful（周至的）office culture is so important for a new company.Here are some aspects where a leader should be careful not to make mistakes.A cohesive（和谐致的）office culture starts at the top and is built with intention.Facebooks founder projects a laid-back vibe（
40、气氛）.That sets the tone for his$ 200 billion company,where he visits weekly Q and A sessions from his staff,loads up the perks,and courts a young team that closely mirrors his target market,positioning Facebook is especially designed for their wants and needs.Strict dress code or early start time may
41、 seem like an easy way to build professionalism （职业彳上）in your workplace,but is there a good reason for it?Strict requirements that work in a law office may erode the work ethic at a hip tech start up.Make sure to backup your rules with reason.For example,at Culture Studio,a T-shirt design and printi
42、ng company,youd better believe theres no place forties,Employees are encouraged to dress down in their brands merchandise or their competitors.Leadership shouldnt abandon culture development there.Good employees tend to be goal oriented over-achievers,so put your budget on that with team-building ac
43、tivities,contests,and incentives for the best.Think critically about the ideal employees for your team,what makes the tick,and how you can support them,within and outside of their role in the companys goals.Setting the tone for your workplace starts with each hire and at every level in the company.A
44、t digital marketing firm Mabbly,every hiring decision is made with the companys vision in mind： a creative and young team of approachable（伸手可及的）guides that help clients to understand the seemingly mysterious world of PR（pubIic relations） in this internet age.21 . What is the main topic of this artic
45、le?A.How to write business emails and memos.B.How to design a thoughtful office culture.C.How to set rules for employees to follow.答案B.The example of Facebook is to show.A.one should built a cohesive office culture on purposeB.how you can use Q and A sessions from your staffC.office culture must ref
46、lect your own wants and needs答案C22 .Il is suggested that one should in the third paragraph.A.set the tone for ones companyB.drop strict dress code or early start timeC.backup office rules with reason答案B23 . What docs4put your budget on thatmcans in the fourth paragraph? A .To withdraw the money.B.To
47、 pay more attention to it.C.To invest money and efforts.答案A.Mabbly is targeted in.A.hclping clients to understand the PR worldB.attracting as many investments as possibleC.making a link between selling and buying答案C2018年7月试题及答案21.25题：阅读以下短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。Passage 1These are the lat
48、est manifestations of a worrying obsession with e-commerce and the Internet in Asias largest economies.In March,Beijing announced its new4Internet Plusplan to expand Internet connectivity.Premier Li,when describing it,brought up the “mobile Internet”,cloud computing”, “big data,“intelligent manufacturingand the “Internet of Things,in a manner similar to business leaders in America.Nor is this digital obsession restricted to China.Indian Prime Minister Narendra Modis meeting with Mark Zuckerberg at Facebooks headquarters received as muehj