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1、PracticalForeignTradeEnglishPPTcoursewareIntroductiontoForeignTradeEnglishBasicknowledgeofforeigntradeEnglish目录CONTENTSForeigntradebusinessprocessForeignTradeEnglishCorrespondenceWritingPracticalCasesofForeignTradeEnglish目录CONTENTS01IntroductiontoForeignTradeEnglishDefinitionofForeignTradeEnglishFor
2、eignTradeEnglishisaspecializedformofEnglishusedininternationalbusinesstransactionsandcommerceItisabridgebetweendifferentculturesandlanguages,facilitatingcommunicationandunderstandinginglobalbusinessdealsForeignTradeEnglishiscrucialforbusinessestoconducttransactionswithforeignpartnersandexpandmarkets
3、hareItenableseffectivecommunication,reducingmisunderstandingsandenhancingtrustbetweenbusinessesandtheirinternationalcounterpartsTheImportanceofForeignTradeEnglishThemosteffectivewaytolearnForeignTradeEnglishisthroughpracticalapplicationItinvolvesscenariosandsimulationstomimicrealworldbusinesssituati
4、ons,enablinglearnerstogainconfidenceandfluencyinthislanguageLearnersshouldalsoengageinspeakingandlisteningactivities,suchasroleplaysandgroupdiscussions,toimprovetheircommunicationskillsTheLearningMethodsofForeignTradeEnglish02BasicknowledgeofforeigntradeEnglishCommonvocabularyandphrasesMasteringcomm
5、onvocabularyandphrasesisthefoundationforconductingforeigntradeexchanges.SummaryCommonlyusedvocabularyandphrasesinforeigntradeEnglishincludeproductnames,priceterms,paymentmethods,transportationmethods,etc.Understandingthemeaningsandusageofthesevocabularyandphrasescanfacilitatebetterbusinesscommunicat
6、ionandnegotiation.DetaileddescriptionSummaryWritingbusinesslettersrequiresfollowingcertainformatsandstandards.要点一要点二DetaileddescriptionBusinessletterstypicallyincludesectionssuchastheheader,date,recipientaddress,maintext,concludingremarks,andsignature,eachwithspecificformattingandrequirements.Inaddi
7、tion,thelanguageofbusinesslettersshouldbeformal,accurate,andconcisetoreflectprofessionalismandrespect.WritingSkillsforBusinessLettersSummaryNegotiationskillsareanimportantskillinbusinesscommunication.DetaileddescriptionInbusinessnegotiations,oneshouldbegoodatlistening,askingquestions,explaining,ande
8、xpressingoneself,whilealsomasteringsomenegotiationstrategiesandskills,suchashowtomakeonesowndemands,howtomakeconcessions,etc.Inaddition,itisnecessarytounderstandtheinterestsandneedsoftheotherpartyinordertobetterreachconsensus.BusinessnegotiationskillsSummary:Businessetiquetteisanimportantaspectofsho
9、wcasingprofessionalimageandpersonalqualities.Detaileddescription:Inbusinessactivities,itisnecessarytoabidebycertainetiquettenorms,suchasdressappropriately,speakandbehaveappropriately,andrespecttheculturalcustomsoftheotherparty.Inaddition,itisnecessarytounderstandsomeinternationalbusinessetiquette,su
10、chasconferenceetiquette,banquetetiquette,etc.,inordertobetterintegrateintotheinternationalbusinessenvironment.Businessetiquette03ForeigntradebusinessprocessTheimportanceofestablishingbusinessrelationships:Ininternationaltrade,establishingstablebusinessrelationshipsisthefoundationoflong-termcooperati
11、on,whichhelpstoreducetransactioncostsandrisks.Findingpotentialcustomers:Activelyseekoutpotentialcustomersandestablishconnectionsthroughexhibitions,onlineplatforms,industryassociations,andothermeans.FirstContactandCommunication:Usepoliteandprofessionalemailorphonetocommunicateforthefirsttime,understa
12、ndtheotherpartysneedsandinterests,andlaythefoundationforfurthercooperation.010203EstablishingbusinessrelationshipsInquiryandquotationprocessCustomersmakeinquiries,andsellersprovidequotationsbasedonfactorssuchasproductcostsandmarketconditions.QuotationstrategyBasedoncustomerneedsandmarketchanges,deve
13、lopacompetitivequotationstrategywhilemaintainingprofitability.ProductDescriptionandSpecificationsProvidedetailedproductdescriptionsandspecificationstoensurethatcustomersfullyunderstandtheproductfeaturesanduses.InquiriesandquotationsOrderconfirmationandsigning01Afterreceivingthecustomersorder,negotia
14、teandconfirmthecontracttermstoensuretheprotectionoftherightsandinterestsofbothparties.Contractcontent02Thecontractshouldincludekeytermssuchasproductdescription,quantity,price,paymentmethod,deliverytime,etc.Fulfillingthecontract03produceanddeliveraccordingtothecontractagreement,ensuringproductquality
15、andtransportationsafety.OrdersandContractsPaymentandDeliveryCollaboratewithprofessionallogisticscompaniestoensurethesafeandtimelyarrivalofgoodsatthedestination.LogisticsandtransportationarrangementsBasedonmutualconsultationandinternationalpractices,choosetheappropriatepaymentmethod,suchaswiretransfe
16、r,letterofcredit,etc.PaymentMethodSelectionClearlydefinethedeliverytimeandlocationtoensuretimelycompletionofdeliveryandmeetcustomerneeds.Deliverytimeandlocation04ForeignTradeEnglishCorrespondenceWritingContentSelfintroduction,expressingwillingnesstocooperate,understandingeachothersneedsandinterestsN
17、otesLanguageaccuracy,politeness,highlightingonesownstrengthsandcharacteristicsPurposeToestablishbusinessrelationshipsWritinglettersandtelegramstoestablishbusinessrelationshipsToobtainproductinformationandquotationsPurposeInquireaboutproductdetails,requestquotes,comparequotesfromdifferentsuppliersCon
18、tentClarifytheinquirycontent,expresspolitely,andrespondpromptlyNotesWritingLettersandTelecommunicationsforInquiryandQuotationsContentConfirmproductspecifications,quantity,price,deliverytimeandotherterms,andagreeoncontractdetailsPurposeSigningcontractsandplacingordersNotesCarefullycheckthecontractter
19、ms,ensuremutualagreement,andcomplywithlegalrequirementsCorrespondencewritingforordersandcontracts PaymentandDeliveryResponseWritingPurposeTofollowuponorderpaymentanddeliverystatusContentRemindtheotherpartytopayforthegoods,confirmthedeliverytimeandlocation,andhandleissuessuchasdelayeddeliveryNotesMai
20、ntainsmoothcommunication,providetimelyfeedbackonissues,andnegotiatesolutions05PracticalCasesofForeignTradeEnglishABCImport/ExportCompanyCase1A U.S.based company specializing inimportingtextsfromChinaBackgroundCommunicating with Chinese suppliers toensurequalityanddeliveryChallengeSuccessfulForeignTr
21、adeBusinessCasesSolution:UtilizingafluentChinesespeakerasaliaisonbetweenbothpartiesSuccessfulForeignTradeBusinessCasesCase2BackgroundChallengeSolutionSuccessfulForeignTradeBusinessCases01020304XYZElectronicsAJapanesecompanyexportingelectronicstotheU.S.marketNegotiatingcomplexpricingandtermswithAmeri
22、canbuyersEngagingaU.S.basedsalesrepresentativewithknowledgeofthemarket03ChallengeMisreadingculturaldifferencesandbusinesspractices01Case3DEFTradingCo02BackgroundAHongKongbasedcompanyattackingtoentertheEuropeanmarketFailedForeignTradeBusinessCasesSolution:Seekingculturaltrainingandunderstandinglocalb
23、usinessnormsFailedForeignTradeBusinessCasesGHIClothingCoCase4ASouthAfricancompanyexportingclothingtotheUnitedStatesBackgroundIndependentlanguageskillsforeffectivecommunicationChallengeEngagingprofessionaltranslatorsandlanguagetrainingforkeyindividualsSolutionFailedForeignTradeBusinessCasesProblem1La
24、nguagebarrierSolutionSeekingprofessionaltranslationservicesorlanguagetrainingforemployeesCommonproblemsandsolutionsinforeigntradeEnglishpracticeProblem2CulturalmisunderstandingsSolutionConductingculturalawarenesstrainingandunderstandinglocalbusinesspracticesCommonproblemsandsolutionsinforeigntradeEn
25、glishpracticeTimezonedifferencesProblem3SchedulingmeetingsattimesthatareconsideredforallpartiesinvolvedSolutionCommonproblemsandsolutionsinforeigntradeEnglishpracticeProblem4CommunicationClaritySolutionUsingsimplelanguageandavoidingindustryjargontoensureclarityCommonproblemsandsolutionsinforeigntradeEnglishpractice感谢您的观看THANKS