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1、第四辑TESTI ：1、marketingimportance of advertising slogans in promoting a brand or product.广告标语对宣传品牌和产品的重要性2、information management importance of keeping staff informed aboutcompany policies and plans让员工了解公司政策和计划的重要性3、purchasing how to achieve and maintain good relations with all suppliers 怎样取得和保持和供应商的良
2、好关系your company proposing send a team of staff abroad six months to set up an officeand train local employees. Recommendations for that.公司拟派员工出国开设分公司或机构培训当地员工，提建议。1、how to select appropriate staff to manage the project怎样选择合适的员工2、what preparation and advice the staff would need before leaving员工出发前应该做
3、哪些准备，得到什么建议Follow:在国外短期工作有什么优势，在国外工作会遇到什么问题，在国外工作怎么获得信息，国际交流频繁对公司运作的影响，公司在国外开分机构多重要TEST21、 Time management: the importance of planning work time effectively. 有效安排工作时间的重要性2、project development: how to ensure inter-departmental co-operation on newproject怎样确保各部门之间在新项目中的合作3、purchasing: how to evaluate a
4、nd select new projects怎样评估和选择新项Bfinance director of your company is concerned that the majority of its incomecomes from one main client, recommendations on expanding customer base.财务主管担心主要收入来自一个大客户，所以想扩大客户群1、what the potential dangers are of having only one main client 只有一个大客户的潜在危险2、how the company
5、could try to gain additional clients公司怎样才能拉到客户Follow :一个相对较小的客户群的好处，除了好的客服以外怎么才能巩固和客户之间的关系，跨国企业怎么长期让客户高度满意，怎样应对日益激烈的竞争1、Product promotion how to make effective use of the media when promoting a new product orservice.怎样有效利用媒体对新产品和服务进行宣传2、Information management importance of an effective internal comm
6、unication system in a company.一个有效的内部交流机制的重要性3、Technology the factors involved in assessing the cost-effectiveness of new technology对新技术成本有效控制的因素Part 3:Pharmaceutical company you work for keen to participate in an international conference abroad, recommendations about participation.你工作的医药公司想出国参与一个国际
7、会议，提建议1、how to select staffs to represent the company at the conference. 怎样选择员工2、what practical arrangements should be made before the meeting.会前准备Follow:是否愿意参加国际商贸会议，国际会议对公司有公司有什么好处，对员工有什么好处，对举办城市有什么好处，你认为会议对商务交流有持续影响吗TEST 41、Personal skillshow to motivate employees to achieve their full potential怎
8、样激励员工发挥潜能2、Pro j ect management Importance of teamwork for effective management of a project团队工作队项目有效管理的重要性3、Health and safety how to develop a responsible attitude among staff to it 怎么树立员工对健康安全负责的态度1、your company has been invited to take in a trade fair, which will take place during the busiest tim
9、e of the year. Y ou have been asked to decide if staff should be there.公司应邀在一年中最忙的时候参加交易会，决定去不去1、what the advantages and disadvantages are of attending it. 去的有利和不利方面2、which members of staff would most usefully represent a company at it. 哪些员工最能代表公司参会Follow:参会有趣吗，参展公司怎么布置展台吸引游客，对展会来说最合适的产 品 和服务是什么，有哪些
10、将公司产品推向国际的其他方法，交易会对当地就业有多 重要第三辑TESTI1、Customer relations importance to a company of reliable customer opinions of products顾客对产品的信赖对公司的重要性2、Staff development importance to a company of developing effective career plans for staff对员工进行有效的职业规划对公司的重要性3、Business strategy how to maintain the confidence of
11、company shareholders 怎么样保持股东信心Your company location in a busy city centre means the staff often complain about the time taken to get to work. Recommendations.公司位置在市中心，员工抱怨上下班时间，建议1、whether it would be better for staff to use public or private transport. 乘坐私人或者公共交通工具是否更好2、what the effects might be of
12、 allowing staff to work flexible hours让员工灵活安排工作时间有什么影响Follow:你愿意每天花很长时间上下班吗，公司是否给予交通补贴，什么会影响公 司选址在市中心的决定，科技对今后人们工作地点的影响，改变员工工作时间和 地点会带来哪些长远的影响TEST 21、Quality control importance to a company of monitoring the quality of its goods and services对产品和服务监控的重要性2、Information managementhow to ensure informati
13、on is managed effectively怎样确保信息管理的有效性3、Financial planning the factors involved in deciding on appropriate pricing strategies要输定合理的价格策略要考虑哪些因素Your company is about to take over another company and keen to encourage staff from both companies to work together effectively. Prepare proposal for team buil
14、ding 接管另一个公司，要让两个公司员工在一起有效工作，建议1、what kinds of work projects and leisure activities would be suitable to encourage teamwork 什么工作项目和业余活动能促进团队合作2、what kinds effective teamwork could bring to the company. 团队合作的好处 Follow:在一个好的团队中个人所获的益处，一个工作团队最好多少人，你认为 公 司既需要个人主义者还需要团队工作者吗，让全体员工作为一个整体融洽工作是 所有员工或者说是公司的责任
15、吗，对公司进行长远规划时应该对团队打造做多远 的考虑1、Staff relationsimportance to provide a range of facilities for all staffs公司对员工提供设施的重要性2、T echnology importance to regularly upgrade its technological equipment 经常升级技术设备的重要性3、Strategic planning factors involved in managing change effectively 有效的应变管理要考虑哪些因素Part 3:Company is
16、 considering funding a regional educational project for 16-18 years old students interested in following a business course, recommendations for the schemes.公司投资当地教育，让有兴趣的年轻人学习企业课程，建议1、how the project could be used to promote the name of the company怎么利用这个项目宣传公司品牌2、how to monitor the progress and outc
17、omes of the project怎么检测这个项目的结果和进展Follow:什么方法更能广泛传播公司品牌，公司怎样选择年轻人来这个教育投 资项目，参加培训项目对年轻人有什么好处，公司对教育项目的投入重要吗，国 家范围内对商业人士的培训有多重要TEST 41、Customer service importance of providing effective after-services for customer 售后服务的重要性2、Purchasing importance of maintaining personal contact with potential suppliers 和
18、供应商保持联系的重要性3、Recruitmenthow to ensure that the advertising ofj ob vacancies is effective怎样保证对空余职位的广告宣传有效性Your branch has been identified as having the lowest turnover of staff. Suggest ways in reducing turnover in other branches .你所在部门员工换手率最低，建议如何在其他部门降低换手率1、what the reasons for high staff turnover
19、in a company might be 造成换手率高的原因2、what effect high staff turnover might have on future methods of selecting staff 今后怎样考虑选择员工Follow:在一个换手率很高的部门员工会受到什么影响，高换手率会影响客服吗， 高换手率对公司也有好处吗，公司招募新员工进现存团队有好处吗，在以后员工跳 槽会越来越频繁吗第二辑TESTI1、Customerrelations importance of making customer feel valued 让顾客觉得有价值的重要性2、Company
20、growthimportance to a company of controlling expansion掌控扩大发展的重要性3、Marketing how to ensure that agents maintain a high level of effectiveness when representing a company怎么样确保代理人保持对公司的高度代表性Your company planning to introduce a suggestion scheme and encourage staffs at all levels to contribute ideas. Co
21、nsider ways of setting up the scheme.公司拟定了一个计划，想让全体员工建言献策，考虑制定这个计划的方法1、how to set up the scheme so that all staff feel they can contribute怎样制定这个计划才能让所有人感到他们能参与进来2、 how suggestions from members of staff could be evaluated.怎么评定员工提出的建议Follow:什么类型的公司最受益这种计划，公司还有哪些其他方式激励员工对公 司 发展建言献策，让员工更多参与公司活动的其他方法，公司获
22、取顾客建议和评价 有哪些渠道，新点子对公司保持竞争力有多重要TEST 21、Communication skills importance of foreign language training for selected employees 外语培训的重要性2、Advertisinghow to select a suitable agency to handle a companys advertising怎么选择合适机构来进行广告宣传3、Financehow to decide whether to float a company on the stock market怎样决定公司是否上
23、市Company needs to relocate several members of staff to a new branch opening in another part of the country. You have been asked to submit ideas on how to make relocation attractive for staff.公司需要在其他城市的分罐新安置新人员，提出观点怎样让新地点吸引员工1、which types of financial incentives the company could offer to staff 公司应该对
24、员工提供哪些财政激励2、what information staff could need to know about the new location公司员工应该知道哪些新址的信息Follow:重新安置的员工还需要哪些帮助，怎样鼓励不愿意重新安置的员工进行安置，选 择分公司的位置对公司有什么影响1 Personal management importance to a company of having well-motivated staff积极主动的员工对公司的重要性2、Strategic planning how to decide whether to purchase or ren
25、t company premises 怎么决定是否购买或者租用厂房3、Sales how to ensure price levels for new products are set appropriately 怎样确保合理定价Part 3:Company consider providing a fitness center on premises to help employees improve their health and fitness. Recommendation for the scheme.公司考虑在公司用地建一个健康中心，建议1、what benefits the c
26、enter would bring for the company健康中心给公司带来哪些好处2、how to promote the need for health and fitness to all staff怎样促进所有员工的健康Follow:公司的健康设施在全体员工那里都受欢迎吗，员工要付费使用吗，保持员工 身体健康的其他方式有哪些，对员工家人也应该提供这方面的服务吗，这是员工所 关心的合理的福利待遇吗TEST 41、 Market research importance of finding out about customynabits and attitudes. 发掘客户喜好和
27、态度的重要性2、Financial management how to identify ways of reducing costs in a company 怎样确定降低成本的方法3、Communication how to achieve an effective working relationship between different departments within a company在不同部门间怎么形成一个有效的工作关系Considering setting up an incentive scheme to improve staff performance. Recommendations for that.公司正计划激励机制来改进员工绩效，建议1、what benefits an incentive scheme for staff would bring to the company.员工激励计划给公司带来哪些好处2、what types of incentives could be offered可以提供何种激励Follow:那种激励方式最能让员工努力_L作，激励计划不利因素，公司对员工额外劳 动的奖励非常重要吗，公司怎么增强员工的忠心度，传统的员工之间或员工与上级 之间的关系在将来有何种变化