2023年专业英语自考试卷(最新版).pdf

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1、.浙江省 20XX 年 10 月自学考试专业英语试题 课程代码:00196 请将答案填在答题纸相应位置上 本试卷分 A、B 卷,使用 20XX 年版本教材的考生请做 A 卷,使用 20XX 年版本教材的考生请做 B 卷;若 A、B 两卷都做的,以 B 卷记分。A 卷.Choose the best answer for each blank(10 points,1 point for each item)从下列各句四个选项中选出一个最佳答案。(本大题共 10 小题,每小题 1 分,共 10 分)1.The researcher should report,with complete _,fla

2、ws in procedural design.A.confidence B.frankness C.carelessness D.ignorance 2.The final component of the strategic management process is _.A.strategic analysis B.strategic assessment C.strategic formulation D.strategic control 3.The _ approach attempted to build specific procedures and processes int

3、o operations to ensure coordination of effort.A.systematic management B.scientific management C.administrative management D.human relations 4.Good researchers always specify the conditions under which their conclusions seem to be _.A.formal B.official C.useless D.valid 5.More than any other group,th

4、e _ represent the hotel to its guests.A.managers B.housekeepers C.desk clerk D.safeguards 6.Economics is usually defined in terms of _,a situation in which there is not enough of something to meet everyones wants.A.scarcity B.utility C.validity D.availability 7.For downward communication,managers sh

5、ould provide _ information to their subordinates.A.all B.relevant C.insufficient D.certain 8.The major difference between restaurants and catering business in their way of operation is_.A.the kind of food B.the premise of business C.the type of service D.the location of service 9.The classical appro

6、aches in management include the following except_.A.bureaucracy B.public relations C.administrative management D.scientific management 10.The price of one currency in terms of another is called a(n)_.A.interest rate B.exchange rate C.interchange rate D.currency rate.Cloze Test(10 points,1 point for

7、each item)下列短文中有十个空白,每个空白有四个选 项,根据上下文要求选出最佳答案。(本大题共 10 小题,每小题 1 分,共 10 分)The most important theory about how people interpret their outcomes is equity theory.Equity theory proposes that when people assess how fairly they were treated,they consider two key factors:outcomes and inputs.11 ,as in expect

8、ancy theory,refer to the various things the employee receives on the job:12 ,pay,benefits,satisfaction,security,job assignments,punishments,and so forth.Inputs refer to the 13 the employee makes to the organization:effort,time,talent,performance,extra commitment,good citizenship,and so forth.People

9、have a general expectation that the outcomes they receive will reflect,or be 14 to,the inputs they provide a fair days pay for a fair days work.But this comparison of outcomes to inputs is not the whole 15 .People also pay attention to the outcomes and inputs others receive.Equity theory suggests th

10、at people compare the 16 of their own outcomes to inputs against the outcome-to-input ratio of some comparison person.The 17 person can be a co-worker,a boss,or an impersonal item.If the ratios are equivalent,people believe the relationship is 18 ,or fair.Equity causes people to be satisfied with th

11、eir treatment.But the person who believes his or her ratio is 19 than others will feel inequitably treated.Inequity causes dissatisfaction and leads to an attempt to 20 balance to the relationship.11.A.Inputs B.Results C.Outcomes D.Rewards 12.A.to recognize B.recognizing C.recognized D.recognition 1

12、3.A.conditions B.distributions C.contributions D.reasons 14.A.proportionate B.out of proportion C.disproportionate D.acceptable 15.A.fiction B.novel C.story D.history 16.A.rate B.rational C.ration D.ratio 17.A.comparable B.comparative C.comparison D.compare 18.A.equitable B.equal C.equality D.equiva

13、lent 19.A.more B.higher C.lower D.fewer 20.A.alternate B.innovate C.return D.restore .Reading Comprehension(30 points,2 points for each item)阅读下列短文,根据短文,在每个问题后所给的四个选项中选出一个最佳答案。(本大题共 15 小题,每小题 2 分,共 30 分)Passage One A more serious problem plaguing travel agents as a result of deregulation,however,has

14、 been its impact on the airline industry.Deregulation,as it was intended,has led to open competition,which,in turn,has led to various forms of airline price wars on domestic routes.With numerous discount ticket programs,almost all of which have restrictions,frequent flyer programs offering free trav

15、el bonuses also subject to certain restrictions and daily changing rate structures,it is not surprising to find travel agents almost as confused as the travelers themselves.What is worse for travel agents is the fact 每小题分共分下列短文中有十个空白每个空白有四个选项根据上下文要词写出作为提示每个单词的意义词类及首字母均已给出本大题共小题每数据分析方法要得当自年以来货币兑换率变换不

16、定将下列各句译成汉语that an increasingly large volume of sales of highly discounted tickets is required to produce even small yields.Often the cost of service to sell a discounted ticket will exceed the commission earned.The trend toward becoming a franchisee or joining a cooperative travel group continues to

17、 grow,since independents do not enjoy the override commissions negotiated by the large travel companies with carriers.These overrides can amount to an additional 5 percent commission,and can increase the travel agents profit by up to 50 percent.The independent travel agency with no affiliation is fa

18、ding away,replaced by mega-agencies and franchise agreements.The independent agency can survive by joining a cooperative marketing service or a consortium of agencies that is necessary to negotiate the override enjoyed by the franchised and mega-agency.Not only do the consortiums provide override en

19、hancement,they offer help with securing bonds,corporate rates from hotels,mutual purchasing and insurance plans,and member educational plans.Travel agencies normally are open five days a week but a consortium or franchiser can set up 24-hour,7-day-a-week service.Travel agency owners must review thei

20、r market position from time to time and emphasize sales that produce the highest profit.Some travel agency owners have decided to sell only tours or cruises,high ticket items.Others develop their own tours.Business opportunities require staff with professional knowledge of market competition.21.Whic

21、h of the following is the result of deregulation?A.Less domestic routes B.Airline price wars C.More frequent flyers D.Increasing tourism sales 22.Which of the following statement is true about air travelers?A.They get free travel bonuses without restrictions B.They are confused C.They are not influe

22、nced by daily changing rate structures D.They get the discounted tickets from travel agents only 23.The independent agency will have to _ to survive.A.put more advertisements to sell tickets B.provide training course for employees to increase sells C.work longer hours and more days in a week D.becom

23、e a member of a consortium 24.Why do the independent agencies have to join a cooperative travel group or to become a franchisee?A.They can sell more tickets at a normal price.B.They can get lower ticket discount from airlines.C.They can attract more tourists based on the advertisements.D.They can en

24、joy the override commissions.25.Which of the following is not the help provided by a consortium?A.Mutual sales plans B.Member educational plans C.Corporate rates from hotels D.Override enhancement 每小题分共分下列短文中有十个空白每个空白有四个选项根据上下文要词写出作为提示每个单词的意义词类及首字母均已给出本大题共小题每数据分析方法要得当自年以来货币兑换率变换不定将下列各句译成汉语Passage Tw

25、o An important statement of how people make choices is the subjectively expected utility(SEU)model.This model states that individuals choose the option that they subjectively believe will have the highest value,or utility.In the simplest case,SEU=(p u).SEU is the subjectively expected utility,or val

26、ue,of an alternative;p is the probability that a given consequence will occur;and u is the utility of the outcome.According to the model,people will choose the alternative that has the highest SEU(value)and reject alternatives of lesser value.This is rational,maximizing choice.Consider a simple exam

27、ple.A company is considering an acquisition and has narrowed its choice to two firms.Many factors must be considered,including the target companies current financial strengths,management teams,product lines,and physical assets.Management concludes that the outcome of owning Company A has a utility(u

28、)of.80 and that of owning Company B has a utility of.60.In other words,both companies have some appeal,but A is more attractive than B.However,management expects Company A to fight the takeover and thus perceives only a.30 probability of successfully acquiring Company A.On the other hand,management

29、expects an.80 probability of a successful acquisition of Company B.The SEU values for the two courses of action are.24(.80.30)for Company A and.48(.60.80)for Company B.Even though A is more attractive,the SEU model predicts that B will be chosen over A.This is because,given the different probabiliti

30、es of success,management subjectively expects a better final outcome on a bid for Company B.26.The SEU model states how people_.A.make choices B.make solutions C.evaluate decisions D.identify problems 27.In the SEU model,“p”is_.A.an occurrence B.the probability of an occurrence C.the outcome D.the u

31、tility of the outcome 28.The word“acquisition”in the 2nd sentence of the 3rd paragraph can be replaced by _.A.expectation B.possession C.exploration D.generation 29.The factors that must be considered about the target companies include all the following except _.A.financial status B.product lines C.

32、employee teams D.physical assets 30.In the example,Company B will be chosen because it has_.A.a higher utility than Company A B.a lower utility than Company A C.a higher probability of being successfully acquired D.a lower probability of being successfully acquired Passage Three The most productive

33、promotional tools will normally be forms of targeted advertising aimed at creating and 每小题分共分下列短文中有十个空白每个空白有四个选项根据上下文要词写出作为提示每个单词的意义词类及首字母均已给出本大题共小题每数据分析方法要得当自年以来货币兑换率变换不定将下列各句译成汉语maintaining awareness and interest in the site,especially among prospective first-time users,supported by PR exploiting

34、whatever public interest may lie in the resource base.In addition,many attractions have discovered that staging special events,displays and temporary exhibitions creates interest and achieves media space other than that which has been paid for.Events may also bring in first-time visitors,who may be

35、persuaded to return on a“normal”day.On the distribution side the prime task in motivating prospective tourist visitors is ensuring that leaflets,posters and show cards are continuously available in all forms of accommodation in the identified catchments area,at tourist information centers,and throug

36、h any other links which may be formed with other attractions.There is little evidence to show that last minute price discounting is a relevant tactic for attracting new visitors to attractions,although this is a common practice for transport and accommodation sectors.This is partly because of the re

37、latively low level of repeat visits.Once people have made the effort to visit an attraction,provided the normal prices are realistic as measured by research into perceptions of value for money,they are unlikely to have their minds changed by discounts offers at the point of admission.Of all tourism

38、products,the motivation to visit an attraction is one of the least likely to be based on a price discount.31.The most effective way used to attract new visitors is _.A.to lower the cost of the trip B.to hire more travel agents C.to provide new service for visitors D.to carry out targeted advertising

39、 32.The word“prospective”in the first sentence of the first paragraph can be replaced by _.A.prosperous B.would-be C.respective D.exact 33.The word“prime”in the first sentence of the 2nd paragraph can be replaced by _.A.chief B.last C.urgent D.difficult 34.Which of the following place is not likely

40、for people to find tourism promotion materials?A.the identified catchments areas B.tourist information centers C.hospitals D.accommodation areas 35.Why price discount is not very effective in motivating visitors?A.Because tourists do not care about the cost.B.Because people worry about the quality o

41、f a discounted trip.C.Because people may feel proud when they take up expensive trips.D.Because there is comparatively low levels of repeat visits.Word Spelling(20 points,1 point for each item)请将完整的单词写出。作为提示,每个单词的意义、词类及首字母均已给出(本大题共 20 小题,每小题 1 分,共 20 分)1.to strive to gain or accomplish(vt.)p_ 2.an i

42、mperfection that causes inadequacy or failure(n.)d_ 3.remaining in a place only a brief time (adj)t_ 4.provision of food service (n.)c_ 5.to prescribe with authority;impose(v.)d_ 6.a distinguishing feature,as of a persons character (n.)t_ 每小题分共分下列短文中有十个空白每个空白有四个选项根据上下文要词写出作为提示每个单词的意义词类及首字母均已给出本大题共小题

43、每数据分析方法要得当自年以来货币兑换率变换不定将下列各句译成汉语7.the capacity to create a forceful effect(n.)w_ 8.to regard with blind admiration or devotion(vt.)i_ 9.to pass beyond the limits of (vt.)t_ 10.of any condition or place of total disorder or confusion(adj.)c_ 11.to use wrongly or improperly;misuse(vt.)a_ 12.to put int

44、o vigorous action(vt.)e_ 13.to promote the development or growth of(vt.)f_ 14.doubtfulness or uncertainty as regards interpretation(n.)a_ 15.the quality,capability,or power to elicit belief(n.)c_ 16.tending to cause or bring about;contributive(adj.)c_ 17.a deep-seated feeling of resentment(n.)g_ 18.

45、casual conversation;small talk;gossip(n.)c_ 19.a group of investments(n.)p_ 20.exceptionally large(adj.)w_.Translation from Chinese into English(15 points,3 points for each item)将下列各句译成英语(本大题共 5 小题,每小题 3 分,共 15 分)1.战略管理者为单位组织制定重要目标和计划。2.很多饭店以连锁店方式经营。3.出租客房是旅馆的主要业务。4.数据分析方法要得当。5.自 1973 年以来,货币兑换率变换不定。

46、.Translation from English into Chinese(15 points,3 points for each item)将下列各句译成汉语。(本大题共 5 小题,每小题 3 分,共 15 分)1.Management support systems play a powerful role in business operation.2.A leader is one who influences others to attain goals.3.Conspicuous consumption is a practice to show a consumers stat

47、us.4.Subordinates are obligated to comply with legitimate orders.5.Communication is one of the managers job.B 卷 一、Choose the best answer for each question(15 points,1 point for each item).从下列各答题的四个选项中选出一个最佳答案。(本大题共 15 小题,每小题 1 分,共 15 分)1.The contingency perspective believes that _.A.a variety of fac

48、tors may affect the organizations performance.B.there is“one best way”to manage and organize.C.universal principles of management are available.D.low-cost products can only success in a market that is not cost conscious.每小题分共分下列短文中有十个空白每个空白有四个选项根据上下文要词写出作为提示每个单词的意义词类及首字母均已给出本大题共小题每数据分析方法要得当自年以来货币兑换率

49、变换不定将下列各句译成汉语2.Which of the following is usually NOT a motivated behavior?A.Achieving performance goals B.Winning an incentive trip C.Involuntary reflexes D.Being promoted 3.Which of the following is NOT one of the three basic stakeholders of restaurants?A.Customers B.Employees C.Owners D.Profit 4.W

50、hich of the following is NOT mentioned in the key characteristics of the executive recruit?A.High integrity B.Operational experience C.International experience D.Risk avoiding 5.The major source of profit for hotels comes from the department of _.A.room B.food and beverage C.entertainment D.front de

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