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1、新思路大学英语综合教程第二册第三版 Book 2-Unit 4 Section B电子课件Lead-inPart 1 1Unit4Unit4BOOKBOOK2What is happiness?Unit4Unit4BOOKBOOK2 What is true happiness?What is the right way to achieve happiness?Money and material possessions are not the only important factors affecting happiness.In the text,Dr.James Roberts an
2、alyzes why we buy more,more,more but just dont think were any better off or even worse.Background InformationPart 2 2Unit4Unit4BOOKBOOK2Dr.James A.Roberts Dr.Roberts is a well-known author with approximately 75 articles published in the academic literature.He is currently a Professor of Marketing an
3、d the W.A.Mays Professor of Entrepreneurship at Baylor University in Waco,Texas where he has been a faculty member since 1991.His research regularly appears in many of the top marketing and psychology journals and has received two“Paper of the Year”awards.Additionally,he has been recognized for exce
4、llence in the classroom where he has taught his brand of marketing and the social ramifications of our consumer culture to thousands of graduate and undergraduate students.Unit4Unit4BOOKBOOK2Dr.James A.Roberts A primary focus of Dr.Roberts work over the last ten years has been the psychology of cons
5、umer behavior.He is somewhat of an anomaly among marketing scholars in that his research is largely focused on the“Dark Side”of consumerism and marketing.Current research efforts focus on the topics of materialism,compulsive buying,credit card abuse,and self-control.Unit4Unit4BOOKBOOK2Dr.James A.Rob
6、ertsThe bookShiny ObjectsWhy We Spend Money We Dont Have in Search of Happiness We Cant Buy by James A.Roberts,was published by Harper-Collins,New York,2011.Unit4Unit4BOOKBOOK2Dr.James A.Roberts This book addresses issues of materialism and focuses on the history of America by discussing the America
7、n dream as being a belief in the freedom that allows citizens to pursue their goals through hard work and freedom of choice in relation to the search for happiness.In the book Roberts provides a link between spending behavior and materialism,and links this to subjective happiness.Text AnalysisPart 3
8、 3Unit4Unit4BOOKBOOK2Text B is an excerpt taken from The Words That Lead the Public Opinion written by Wu Zhongdong&Gong Yubo.Unit4Unit4BOOKBOOK2In the text,the author interviewed Marketing Professor James A.Roberts in his new book out Nov.8,Shiny Objects:Why We Spend Money We Dont Have in Search of
9、 Happiness We Cant Buy.Unit4Unit4BOOKBOOK2James A.Roberts Firstly,he believes that people have short-term amnesia as consumers and that all the extra increase in consumption just doesnt deliver more happiness.Secondly,he points out thatwere still the caveman under the stress of not having enough by
10、giving an example of the changes of the American Dream.Finally,he suggests that people change their attitudes so that they can realize how much their attitudes toward money and material possessions impact the quality of life.Detailed Study of the TextPart 4 4Unit4Unit4BOOKBOOK21.In 1972,the percenta
11、ge of Americans who said they were“pretty happy”was about 50%.(Para.1)In 1972,about a half of Americans believed that they were very happy.Unit4Unit4BOOKBOOK21.percentage(Para.1):n.a fraction of an amount expressed as a particular number of hundredths of that amount 百分比e.g A high percentage of the f
12、emale staff are part-time workers.女职员中，兼职工作的人占很高的_。比例Unit4Unit4BOOKBOOK22.In the years since,the U.S.s standard of living has risen dramatically,.(Para.1)dramatically adv.in a very impressive or dramatic manner 明显地、戏剧性地e.g.The cost of living has increased dramatically.生活费用已大幅增长了。Unit4Unit4BOOKBOOK23
13、.What weve found after every recession in modern times is.(Para.2)recession n.the state of the economy declines 经济衰退；萧条e.g.The oil price increases sent Europe into deep recession.石油价格的上涨使欧洲陷入严重的经济衰退。Unit4Unit4BOOKBOOK24.bear responsibility for(Para.3)account for,be obligated to 对负有责任e.g.Parents shou
14、ld bear responsibility for their childrens bad conduct.父母应对子女的不良品行承担责任。Unit4Unit4BOOKBOOK25.elevate(Para.5):v.1)give a promotion to or assign to a higher position 提拔，提升e.g.He was elevated to the post of president.他被提拔到总裁的职位。Unit4Unit4BOOKBOOK25.elevate(Para.5):v.2)raise from a lower to a higher posi
15、tion 抬起，提起e.g.I built a platform to elevate the bed.我搭了一个台子把床抬高了。Unit4Unit4BOOKBOOK26.primordial(Para.5)：adj.having existed from the beginning;in an earliest or original stage or state 原始的；根本的；原生的e.g.Twenty million years ago,Idaho was populated by dense primordial forest.两千万年前，爱达荷州遍布着茂密的原始森林。Unit4Un
16、it4BOOKBOOK27.accelerate(Para.5):v.move faster 加快，加速e.g.Exposure to the sun can accelerate the ageing process.暴露在日光下会加快老化过程。Unit4Unit4BOOKBOOK28.pervert(Para.7):v.change the meaning of or be vague about in order to mislead or deceive 使 走 样，败坏；歪曲，曲解e.g.They were accused of attempting to pervert the c
17、ourse of justice.他们因企图妨碍司法公正而被控。Unit4Unit4BOOKBOOK29.and were caught with our pants down with no money and savings,suggests that(Para.8)be caught with ones pants down 使出丑；被抓现形,被抓个正着The thief was caught with his pants down when he was sneaking into the house.小偷在入户盗窃的时候被抓了个正着。Unit4Unit4BOOKBOOK210.fac
18、ulty(Para.9)：n.n.the body of teachers and administrators at a school 全体教员e.g.The faculty agreed on a change in the requirements.全体教员同意改变要求。Unit4Unit4BOOKBOOK211.fancy(Para.10):adj.not plain;decorative or ornamented 时髦的，奢华的；华丽的，花哨的She got the highest score in fancy diving.她在花式跳水中得了最高分。Its not worth s
19、pending 200 dollars on a fancy purse.花两百美元买一个花哨的钱包就不值了。Unit4Unit4BOOKBOOK212.possession(Para.10):n.1)U the act of having and controlling property 拥有，持有e.g.He was also charged with illegal possession of weapons.他还被指控非法拥有武器。Unit4Unit4BOOKBOOK212.possession(Para.10):n.2)Canything owned or possessed 个人财
20、产，所有物e.g.People had lost their homes and all their possessions.人们已失去了家园和所有的财产。Unit4Unit4BOOKBOOK213.affluence(Para.10)n.abundant wealth 富裕，富足The postwar era was one of new affluence for the working class.战后时期是工人阶级新富期。Cultural NotesPart 5 5Unit4Unit4BOOKBOOK21.Gross Domestic Product(GDP)(Para.1)A mon
21、etary measure of the market value of all final goods and services produced in a period(quarterly or yearly)of time.国内生产总值Unit4Unit4BOOKBOOK22.DNA(Para.3)脱氧核糖核酸:(Biochemistry)a long linear polymer found in the nucleus of a cell and formed from nucleotides and shaped like a double helix,associated wit
22、h the transmission of genetic information.Unit4Unit4BOOKBOOK23.The Gold Rush(Para.5)淘金热The Gold Rush is a period of feverish migration of workers into the area of a dramatic discovery of commercial quantities of gold in the 19th century.Unit4Unit4BOOKBOOK23.The Gold Rush(Para.5)淘金热 It has taken plac
23、e in several countries such as the US,Argentina,Australia,Canada,South Africa and so on.It promoted the development of capitalist economy greatly.The one in California,may be the most notable one.Unit4Unit4BOOKBOOK24.Hummer(Para.7)悍马(汽车品牌):A famous off-road vehicle brand with wild appearance,high mo
24、bility and multi-purpose,it belongs to General Motors Corporation(GMC)of the United States.Unit4Unit4BOOKBOOK2Reading SkillsIdentifying the Supporting DetailsWhen reading an article,readers need not only to grasp the main idea and the macro content of the article,but also to know the detailed inform
25、ation and the micro facts,which are the specific facts and details such as location,object,character,character figures,length,distance,cause,condition,process,results,etc.Therefore,the readers need to improve the reading skill of identifying supporting details.Identifying supporting details means to
26、 figure out how the author supports the topic sentences and the main idea with facts,examples,illustrations,or related arguments.Unit4Unit4BOOKBOOK2Reading SkillsIdentifying the Supporting DetailsThe following tips will help you identify the supporting details in doing reading comprehension.1.Before
27、 you read the passage,read the questions.This way,if any of the questions are about supporting details,you will know in advance which details to focus on.When you come to those details in your reading make a mark in the margin.2.Sometimes a question about details asks you to identify the only one of
28、 the four details that is not in the passage.In this case,after you read the passage,check off each detail that you remember being in the passage.If more than one remains,skim the passage again until you can check off all but one.3.If the answer choice does not give you more information about the ma
29、in idea itself,it is probably not the answer.ExercisesPart 6 6Unit4Unit4BOOKBOOK2Can you find some supporting details used in Text B?Identify them.Some facts or details used in Text B to support the authors views are as follows:Viewpoint 1:“That means we have more,we consume more and we can afford m
30、ore.”In 1972,the percentage of Americans who said they were“pretty happy”was about 50%.In the years since,the U.S.s standard of living has risen dramatically,and our gross domestic product per capita has increased by 96%.Unit4Unit4BOOKBOOK2Viewpoint 2:“Its the American Dream on steroids.”But we have
31、 perverted the American Dream.Weve perverted the little white house with the picket fence and the car in the driveway to the 3-car garage with a Hummer out front,the 3,000-square foot house and jewelry and everything that goes along with it.Unit4Unit4BOOKBOOK2Viewpoint 3:“I dont want to be misunders
32、toodIm not saying money is evil.”Money is a poor master but a good servant.If you allow it to run your life,you are going to be unhappy.But if you use it to live a reasonable life and to help others,youre going to find great happiness in a moderate level of material possessions and affluence.Unit4Un
33、it4BOOKBOOK2Viewpoint 4:“I dont think people realize how much our attitudes toward money and possessions impact the quality of life.”Thereve been some studies that have shown that overly materialistic men spend less time with their families and are more likely to get divorced from their wives.Unit4U
34、nit4BOOKBOOK2Task 1:Critical ThinkingDirections:Work in groups and discuss the theme-based questions to improve your critical thinking.During his inspections in Beijing,Chinese President Xi Jinping always makes time to visit frontline workers.He often walks into shops and restaurants,talking with th
35、e owners to learn about their business and encouraging them to pursue their dreams.He has said that“All happiness is achieved through hard work.We are all running very hard.We are all dream chasers.”Unit4Unit4BOOKBOOK2Work in groups and discuss what true happiness is and how to understand the saying
36、“All happiness is achieved through hard work.”Different people give different definitions to happiness.The definition of happiness,according to the dictionary,is a state of positive self-esteem and well-being characterized by feelings of contentment and good spirits.It is freedom from want and distr
37、ess and a consciousness of the good order of things.Simply put,it is to feel or express pleasure,contentment and satisfaction.Unit4Unit4BOOKBOOK2Task 1:Critical Thinking This definition of happiness suggests that we accept the past,live in the present,and look hopefully to the future.Writing out the
38、 definition of happiness is relatively easy.Achieving it is another matter entirely.You must have a plan if you truly intend to achieve a happier life.How should the young people struggle for happiness?Here are three points to keep in mind which are to set goals,to be diligent,to be persistent.(answ
39、ers are open)Unit4Unit4BOOKBOOK2Task 2:Unit ProjectPreparing a Presentation on Happiness(Scan the QR Code for a sample presentation)Directions:In the past decades,great changes have taken place in Chinese society.Now we have realized the first centenary goal of building a moderately prosperous socie
40、ty in all respects.Please prepare a presentation that reflects the facts of Chinese people living a happy life by following the steps below.Step 1:Work in groups of four or five and determine the members tasks.You may follow these tasks:Task 1:information collection Task 2:information editing Task 3
41、:page layoutUnit4Unit4BOOKBOOK2Task 2:Unit ProjectPreparing a Presentation on Happiness(Scan the QR Code for a sample presentation)Step 2:Collect and edit information Try to collect the information from various channels concerning the topic and edit them respectively to make an exquisite layout.Your
42、 information may focus on the following aspects:Aspect 1:basic necessities of life(food,clothing,housing and transportation)Aspect 2:economic conditionAspect 3:culture,art,sports and entertainment.Unit4Unit4BOOKBOOK2Step 3:Give a presentation to share your works to the class.Task 2:Unit ProjectPrepa
43、ring a Presentation on Happiness(Scan the QR Code for a sample presentation)Unit4Unit4BOOKBOOK2A sample presentation The Chinese Peoples Happy Life We all pursue happiness in life,but what bring each individual enjoyment and satisfaction may differ.Happiness can come from a sense of mission to break
44、 barriers and excel;or the wonder at seeing the world.The beauty of nature,and the love and affections of family also make a person happy.Task 2:Unit ProjectPreparing a Presentation on Happiness(Scan the QR Code for a sample presentation)Further LearningPart 7 7Unit4Unit4BOOKBOOK2To learn more,scan
45、the QR codes below.watch the video to learn more about the Gold Rush.Micro-classUnit4Unit4BOOKBOOK2SELF-TEST EvaluationYES NO Gaining a deeper understanding of the“Happiness”.Understanding the relationship between happiness and money,material possessions.Grasping the reading skill of identifying sup
46、porting details.Acquiring the skills of making a presentationUnit4Unit4BOOKBOOK21.Shiny ObjecttsWhy We Spend Money We Dont Have in Search of Happiness We Cant Buy(A book review)By Stefan Krugerhttps:/ Gold Rushhttps:/ https:/ more_video.2Further Reference ResourcesUnit4Unit4BOOKBOOK23.A Brief Histor
47、y of the American Dreamhttps:/www.bushcenter.org/catalyst/state-of-the-american-dream/churchwell-history-of-the-american-dream.html4.Seeking Happiness for People:70 Years of Progress on Human Rights in Chinahttp:/ Reference ResourcesUnit4Unit4BOOKBOOK2野心终止了，幸福就开始了。佚名When ambition ends,happiness begins.Anonymity QuotationsUnit4Unit4BOOKBOOK2Peoples pursuit of vulgar goalslife property,vanity,luxuryhave always seemed to me contemptible.Einstein(18791955,German theoretical physicist)人们所努力追求的庸俗的目标财产、虚荣、奢侈的生活我总觉得都是可鄙的。爱因斯坦（18791955，德国理论物理学家）Quotations