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1、Select unitTOCLead-inBasic listening Listening in Speaking outUnit 7 Why dont we start a business of our own?Done with this task. Your current score: 100%Unit 7 testPart I ScriptDirections: Listen to the short dialogs, and then choose the correct answers to the questions. You will hear the recording
2、 twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers.1. (Listen to the audio recording for the question.)V1E A. Tuesday morning at the womans office.C B. Tuesday morning at the mans office.C C. Tuesday afternoon at th
3、e womans office.C D. Tuesday morning at the mans office.2. (Listen to the audio recording for the question.)C A. Cancelling the meeting.C B. Continuing the discussion on the last issue.C C. Starting the meeting.VE D. Finishing the meeting.3. (Listen to the audio recording for the question.)C A. The
4、mans company is broke.C B. The mans company is expanding.C C. The woman is willing to invest in the mans company.E D. The woman wont invest in the mans company.4. (Listen to the audio recording for the question.)C A. The mans company has been shut down.C B. The man is very proud of his business.E C.
5、 The man feels depressed about his companys performance.C D. The woman is going to join in the mans company.5. (Listen to the audio recording for the question.)C A. It can save costs.C B. Products can be easily promoted.C C. It saves labor.E D. Both A and B.Part II ScriptDirections: Listen to the pa
6、ssage three times. When the passage is read for the first time, listen for the general idea. When the passage is read the second time, fill in the blanks numbered from SI to S7 with the exact words you hear. For blanks numbered from S8 to S10, write down either the exact words you hear or the main p
7、oints in your own words. When the passage is read the third time, check your answers.Sometimes markets surge for no apparent reason; masses of people suddenly wantsomething,and the (1)1 resultingdemand cant be met immediately. Forexample, during the SARS epidemic, there was a, 、 ! demand high (2)1fo
8、r facialthismasks in several countriesand many entrepreneurs capitalized (3)1 business idea.A similar effect is also created by larger social (4)1. There is muchmore of a demand for homecare services for the 丨than what iscurrently being supplied. And the (6)1for pets to be treated as familymembers c
9、ontinues, creating demand for all kinds of (7)1servicesthat didn t exist even ten years ago.(8)If there is, develop business ideas to fit the market gap.Do you have any ideas for starting a business now? Write your business ideas down. Think about them for some time. (9)You dont have to run with the
10、 first business idea you think of; you want to discover the idea thats best suited to your skills and desires. (10)Your answerCorrect answerSi)resultingresultingS2)demanddemandS3)onontrendstrends5)elderlyelderlyS6)trendtrendpet-relatedpet-relatedX(8)Look at existing businesses and the products and s
11、ervices they offer, and thendetermine if theres a need for more of those products or servicesX(9)Keep an open mind and continue to assess everything you read and hear from ;business point of viewX(10)Dream, think, plan, and youll be ready to transform that business idea into thebusiness youve always
12、 wantedPart III ScriptDirections: Listen to the following recording, and then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers.1. Why does th
13、e speaker mention anti-virus software?C A. To show the importance of protecting the computer.C B. To show how bad computer viruses are.“厂E C. To illustrate a future market demand.C D. To identify a possible market decline.2. What is the use of an iris-recognition machine?C A. To guard against an exp
14、losion.3 E B. To ensure security.C C. To recognize the value of safety.C D. To avoid computer viruses.3. How can one benefit from old gardeners?C A. By learning from the products sold in North America.C B. By selling the gardeners more software.C C. By studying how much more they earn than before.E
15、D. By studying what could help them to work longer and more easily.4. What is true of most of the people in the speakers town?E A. They overlooked the value of wild blueberries.C B. They eat a lot of wild blueberries.C C. They like to eat both blueberries and wild blueberries.C D. They eat neither b
16、lueberries nor wild blueberries.5. Which of the following would be a suitable title for the passage?C A. Wild blueberry-a thriving business.C B. Best business opportunities arising from computer software./1E C. How to find business opportunities.C D. How to make use of the business connections.Part
17、IVDirections: Choose the best answer to each of the following statements.1. The mistake is the result of a in communication, and we need to look at our communicationmethods both internally and externally.CA. break-in“1EB. breakdownCC. breakupCD. breakout2. We ordered 50 laptops from your company, bu
18、t on the invoice I see theres an extra charge for shipping. I thought shipping was included in the.C A. reportC. invoiceE D. quote3. This was a time-sensitive document! Theres no in delivering it three hours late!C A. place EB. pointCC. circleCD. mean4. We want to keep our clients happy, and unfortu
19、nately weve this time.UA. dropped shortCB. dropped longEC. fallen shortCD. fallen long5. I cant wait to get some of my own business leads. You know, start making new. EA. connectionsCB. combinationsCC. relationsCD. ties6. You catch on quick. Lets so we can cover more ground.C A. split downC. break d
20、ownC D. break up7. If you distribute those brochures at the party, youll look like.CA.ablack handCB.awhite handCC.ared hand3eED.agreen hand8. You have to consider the location when a business.CA.starting forCB.beginning on“宀EC.launchingCD.launching on9. You have to keep in mind a few things when a p
21、lace to open your business.CA.decidingCB.deciding forCC.deciding at“不E D. deciding on10. How did she the business idea of creating an improved version of the hula hoop?C A. come along withD. come up withWord tipsLanguage and culture tipsOverviewLearning strategiesScriptQuestion 1W: Andrew, we need t
22、o meet about that insurance contract. How about next Tuesday morning, at my office?M: Tuesday morning wont work for me; I will be in another meeting, but Tuesday afternoon would be just fine. At your office.Q: When and where does the woman suggest meeting with the man?Question 2M: Well, I think its
23、time to wrap it up. Any questions before we break for lunch?W: I think weve covered everything. Ill brief my team this afternoon as wed like to start working as soon as possible.What is the man proposing?Question 3M: Mary, Im considering setting up a company doing e-commerce. Are you interested in i
24、nvesting in it?W: Dont ask me. Id be the last person in the world to entrust my money to you.Q: What do we learn from the dialog?Question 4W: Jack, how is the operation of your newly-established company? Is everything going smoothly?M: Id rather not talk about it. I feel defeated. Im not sure how lo
25、ng it can be sustained.Q: What can we learn from the dialog?Question 5M: Have you found a location for your gift shop?W: Since the rents for the brick-and-mortar shops are so expensive, Ill take my friends advice to open an online shop. Then I wont worry about the rents. Whats more, its more conveni
26、ent to promote my products via the Internet.Q: What advantages of online shops does the woman mention in the dialog?ScriptSometimes markets surge for no apparent reason; masses of people suddenly want something, and the resulting demand can, t be met immediately. For example, during the SARS epidemi
27、c, there was a high demand for facial masks in several countriesand many entrepreneurs capitalized on this business idea.A similar effect is also created by larger social trends. There is much more of a demand for homecare services for the elderly than what is currently being supplied. And the trend
28、 for pets to be treated as family members continues, creating demand for all kinds of pet-related services that didnt exist even ten years ago.Look at existing businesses and the products and services they offer, and then determine if there* s a need for more of those products or services. If there
29、is, develop business ideas to fit the market gap.Do you have any ideas for starting a business now? Write your business ideas down. Think about them for some time. Keep an open mind and continue to assess everything you read and hear from a business point of view. You dont have to run with the first
30、 business idea you think of; you want to discover the idea thats best suited to your skills and desires. Dream, think, plan, and you 11 be ready to transform that business idea into the business youve always wanted.ScriptSome people are especially quick at finding business opportunities. Think back
31、30 years ago. Was there a huge demand for anti-virus software, Internet Service Providers, or desktop computers? No! The key to coming up with business ideas for a new product or service is to identify a market need thats not being met. The call for ever-increasing security, for instance, has led to
32、 an explosion of new security products and services, ranging from iris-recognition machines through home security services.Look around and ask yourself, “How could this situation be improved? Ask people about additional services that theyd like to see. Focus on a particular target market and brainst
33、orm business ideas for services that a group would be interested in. For example, there are millions of aging gardeners across North America. What products or services could you create that would enable them to garden longer and more easily?When you are considering a business opportunity, you should
34、 not limit yourself to the local market only. As a matter of fact, some business ideas arent suited to local consumption but appeal greatly to a foreign market. My own little town is surrounded by acres of wild blueberries. For years the bushes produced wild berries that mainly fed bears and birds.
35、My town has a thriving blueberry industry that doesnt leave room for a wild blueberry market. But one entrepreneur realized that there is a high demand for products such as these in Japan, and those same wild blueberries are now being harvested and shipped. Finding out about other cultures and investigating other market opportunities is an excellent way to find business ideas.