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19、incare/PaperVacantGeneral ManagerBrad CasperGeneral Manager*VacantGeneral ManagerVirginia LeeVice President*Marketing OrganizationCompetitive ModelsMarket ResultsFeasible ScenariosIndiaChinaPhilippinesSuccess RequirementsBacardiStrategyAsia WhiskyOpportunityAssessmentMarketArchetypeModelSizingPricin
20、gBacardiStrategy OverlapDetermine Whether to Proceed FurtherExecuteWill whisky help to build Bacardi rum globally?Are there opportunities for whisky in the rest of the world?YesDevelop Objectives&StrategiesFinancial GoalsMarket PrioritiesAcquisition or Organic GrowthProduct/Marketing/Distribution StrategiesProcess Map1231234TextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextText