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1、When some kind of pain killer was brought out recently, researchers found that the colors turned the customers off because they made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package blue because we think of it as safe, and white as calm.The si
2、ze of a product can attract a shopper But quite often a bottle doesnt contain as much as it appears to.It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging!The most successful producers know that its not enough to have a go
3、od product. The founder of Pears soap, who for 25 years has used pretty little girls to promote (推至肖)their goods, came to the conclusion: Any fbol can make soap, but it takes a genius to sell it.”27. Which of the following may trick a shopper into buying a product according to the text?A. The cost o
4、f its package.B. The price of the product.C. The color of its package.D. The brand name of the product.28. The underlined part “the colors turned the customers off (in Para.3) means that the colors.A. attracted the customers stronglyB. caused the customers to lose interestC. tricked the customers in
5、to shoppingD. had weak effects on the customers29. Which of the following is the key to the success in product sales?A. The way to promote goods.B. The team to produce a good product.C. The discovery of a genius.D. The brand name used by successful producers.30. Which of the following would be the b
6、est title for this text?A. Choice of Good ProductsB. Disadvantages of ProductsC. Effect of Packaging on ShoppingD. Brand Names and Shopping Tricks【答案】27. C 28. B 29. A 30. C【解析】【分析】本文是一篇说明文。文章集中描述了产品的包装对产品销售的影响，包括颜色、大小和推销手段等 等。【27题详解】细节理解题。根据文章第二段的内容以及 Health foods are packaged in greens, yellows or
7、 browns because we think of these as healthy colors.（健康食品包装在绿色，黄色或棕色，因为我们认为这些是健康的颜色）可知， 包装的颜色可能会诱使消费者购买产品。故选C。【28题详解】词义猜测题。根据第二段内容及划线词组后的because they made the product look weak and ineffective.（因为它 们让产品看起来很弱很无效）可知，划线词组the colors turned the customers off意为“这些颜色让顾客望而却 步”，即让消费者失去购买的兴趣。故选B。【29题详解】细节理解题。
8、根据最后一段的 The most successful producers know that its not enough to have a good product（最 成功的生产者知道，只有一个好产品是不够的）以及Any fool can make soap, but it takes a genius to sell it.（任何 傻瓜都能制造肥皂，但只有天才才能把它卖出去）可知，光有好的产品还不够，推销才是硬道理。故选A。【30题详解】主旨大意题。根据文章内容可知，文章主要描述了产品的包装对于产品销售的影响。故选C。（B ）Creating a wishlist is easy!1
9、. Add itemsYou can add items to your wishlist in seconds. Simply click the Add to Wishlist link on any product page and the product will be saved. If you dont have an account, your wishlist will be saved for the duration of your browser session.2. Share your wishlistWhen you create an account, you c
10、an choose to make private and public wishlists. Public wishlists means that you can send a link to your friends and family and they can see what youve saved!3. Buy your items!You can access your wishlist at any time, and when youre ready to purchase something,simply click Add to Basket. You can also
11、 click Quick V/ew if you want to see more details of the product.4. Create!Theres no limit to how many wishlists you can have. Not only can you create public and private wishlists, but you can also choose which wishlist to make your default.Help & Additional Infomation Privacy PolicyWe will not shar
12、e or exchange online information that you provide us (including e-mail addresses). SecurityAll personal information you submit is encrypted and secure.31. If you manage to create an account, youll be able to have the following rights EXCEPTA. sharing your wishlist with friendsB. exchanging personal
13、information with othersC. making the wishlist public or privateD. creating multiple wishlists32. Which of the following is TRUE about creating a wishlist?A. Those who have no account created are allowed to make no more than two wishlists.B. Your friend can see what is saved in your wishlist by poppi
14、ng into the homepage directly.C. If you want to buy whats in your wishlist, you should first put them into your basket.D. Personal information like e-mail addresses is not necessary when logging in.33. You are most probably to find this piece of information.A in a school newspaperB. on a shopping we
15、bsiteC. in a travel brochureD. in a promotion leaflet【答案】31.B32. C 33. B【解析】【导语本文是一篇应用文，介绍如何在网上创建一份愿望清单。31题详解】细节理解题。根据 u2.Share your wishlist 中 Public wishlists means that you can send a link to your friends and family and they can see what youve saved! ”（公众愿望清单意味着你可以向朋友和家人发送链接，他们 可以看到你保存了什么!）可知A项（和
16、朋友分享愿望清单）正确，再根据u When you create an account, you can choose to make private and public wishlists.（当你创建一个帐户时，您可以选择创建私有和公共的愿 望清单）”可知C项（将愿望公开或保密）正确，最后根据“4. Create!中的Theres no limit to how many wishlists you can have.（你可以有多少个愿望清单是没有限制的）”可知D项（创建多个愿望清单）正 确，而文中并没有提到你可以与他人交换个人信息，通过排除法可知如果设法创建了一个帐户，您将能够 拥有A、
17、C、D项所述权限，除了 B项。故选B项。【32题详解】细节理解题。根据“3. Buy your items!”中的 You can access your wishlist at any time, and when youre ready to purchase something, simply click Add to Basket.（你可以在任何时候访问你的愿望清单，当你准备购买东西 时，只需点击“添加到购物篮）”可知，如果你想买你愿望清单上的东西，你应该先把它们放进你的购 物篮里。故选C项。【33题详解】推理判断题。根据“1. Add items”中的 “Simply click t
18、he Add to Wishlist link on any product page and the product will be saved.（只需单击任何产品页面上的Add to Wishlist链接,产品就会被保存）”中的点击链 接，可知是在网站上找到这条信息。故选B项。（C ）A study of teenage girls, selfie-taking （自拍）behaviors found that taking and sharing selfies on social media is not linked to poor body image or appearance
19、concerns. However, when adolescent girls spend too much time struggling over which photo of themselves to post, or rely heavily on editing apps to alter their images, there may be cause for concern.The study, by researchers at the University of Arizona, found that selfie editing and time invested in
20、 creating and selecting the perfect selfie were both related to self-objectification, which led to body shame, appearance anxiety and more negative appearance evaluations in teen girls. Selfobjectification is the idea that you come to think of yourself as an external object to be viewed by other peo
21、ple/5 said senior study author Jennifer Aubrey, an associate professor at the UA.Based on a study of 278 teenage girls, Our main finding was that we really shouldnt be too worried about kids who take selfies and share them; thats not where the negative effects come from. It5s the investment and the
22、editing that yielded negative effects/9 Aubrey said. Selfie editing and selfie investment predicted selfobjectification, and girls who self-objectify were more likely to feel shameful about their bodies or anxious abouttheir appearance.Selfobjectification is the pathway to so many things in adolesce
23、nce that we want to prevent J Aubrey said. “So, interventions really should focus on how we can encourage girls to develop an awareness of themselves that doesnt only depend on what they look like to other people. The researchers said parents and caregivers of adolescent girls should be aware that i
24、f a teen seems to be obsessed （痴迷的），it might be time for a talk.The researchers also note that there can be different motivations for sharing selfies. Selfies are a part of the media landscape, but you should post them for reasons other than trying to get people to admire your appearance or your bod
25、y. Aubrey said. With an estimated 93 million selfies taken each day, they arent going away anytime soon, nor should they. The important thing to remember is: Selfies arent bad. Just dont obsess.34. What behavior of adolescent girls may cause concern?A. Taking selfies.B. Caring about their images.C.
26、Sharing selfies on social media.D. Overusing editing apps to beautify their images.35. From the text, what can we learn about self-objectification?A. It predicts selfie investment.C. It prevents problems in adolescence.36. What should interventions center on?A. When to have a talk with teen girls.C.
27、 How to help form a healthy self-awareness.37. From which is the text probably taken?A. A travel brochure.C. A psychology textbook.【答案】34.D35. B 36. C 37. BB. It is linked to selfie obsession.D. It contributes to objective evaluation.B. When to end selfie-taking behaviors.D. How to prevent teenage g
28、irls* craze for selfiesB. A science newspaper.D. An entertainment magazine.【解析】【导语】这是一篇说明文。自拍编辑以及花在创造和选择一张完美自拍上的时间都与自我物化有关，这会 导致青少年女孩对自己的身体感到羞耻、外貌焦虑和更消极的外貌评价，文章介绍了自我物化以及形成健 康的自我意识的重要性。【34题详解】细节理解题。根据第一段最后一句 uHowever, when adolescent girls spend too much time struggling over which photo of themselves
29、 to post, or rely heavily on editing apps to alter their images, there may be cause for concern（然而，当青春期女孩花太多时间纠结于发布哪张自己的照片，或者严重依赖编辑应用程序来修 改自己的照片时，可能会引起担忧。）可知，过度使用编辑应用程序来美化照片可能会引起担忧。故选D。【35题详解】推理判断题。根据第二段中的 “The study, by researchers at the University of Arizona, found that selfie editing and time in
30、vested in creating and selecting the perfect selfie were both related to self-objectification（亚利桑那大 学的研究人员进行的这项研究发现，自拍编辑以及花在创造和选择一张完美自拍上的时间都与自我物化有 关）和第三段中 “Selfie editing and selfie investment predicted self-objectification（自拍编辑和投入时间和精 力自拍预示着了自我物化。）可推知，自我物化与花时间和精力进行自拍编辑，与沉迷于自拍有关。故选 Bo【36题详解】细节理解题。根据
31、第四段中 “So, interventions really should focus on how we can encourage girls to develop an awareness of themselves that doesnt only depend on what they look like to other people.（所以, 干预措施真正 应该关注的是我们如何鼓励女孩培养自我意识，而不是仅仅依赖于她们在别人眼中的样子。）可知，干预应 以如何帮助形成健康的自我意识为中心。故选C。【37题详解】推理判断题。通读全文，并结合第一段A study of teenage
32、girls9 selfie-taking （自拍）behaviors found that taking and sharing selfies on social media is not linked to poor body image or appearance concerns. However, when adolescent girls spend too much time struggling over which photo of themselves to post, or rely heavily on editing apps to alter their image
33、s, there may be cause for concern.（一项针对十几岁女孩自拍行为的研究发现，在社 交媒体上自拍和分享自拍与不良的身体形象或外表问题无关。然而，当青春期女孩花太多时间纠结该上传 哪张自己的照片，或者严重依赖于编辑应用程序来修改图片时，可能就有理由担心了。）可知，文章介绍了 与青少年心理健康相关的科学研究，再结合文章最后的建议“The important thing to remember is: Selfies arent bad. Just dont obsess.（重要的是要记住：自拍并不糟糕。只是别沉迷。）”可推知，文章很可能来自一 份科学报。故选B。Sec
34、tion C （ 8 分）Directions: Complete the following passage by using the sentences in the box. Each sentence can only be used once. Note that there are two sentences more than you need.For many students, maths and science have always been boring subjects, too bogged down （陷入困境）with technical details to
35、ever be fun or exciting. Teachers have long tried a variety of strategies to get students excited about STEM, which stands for science, technology, engineering and maths. 38The use of robotics is on the rise in todays world, and allowing students to play with robots and learn how they work can have
36、huge benefits for them. Not only does it give them a head start in subjects like computer programming, maths and science, it can also develop an interest in careers students may have never considered before.Robots Teach More Than Tech SkillsRobots are most often associated with technology and other
37、STEM-related fields. However, playing with robots has educational benefits beyond simply learning to build and program the robots themselves. Robots can be used to develop problem-solving skills, get students working cooperatively and more.One of the most popular uses for robots is in problem-based
38、learning. In this learning model, students are presented with a problem they must solve. 39 This inspires creativity, critical thinking and cooperation which are important 21s-century skills.Robots Help Students with DisabilitiesRobots arent just fbr students who need a challenge. 40 Students with a
39、utism （自 I汨症），in particular, can react quickly to robots.Students with autism who may shy away from interaction with a human being are more likely to open up to a robot, and the risk of failure or embarrassment in front of the robot is much lower. 41 Research into this possibility has already begun.
40、Robots are only going to become a bigger part of everyday life in the future. Using robots in the classroom is a proven way to get kids excited and increase learning.A. It turns out, one of the best ways to get kids interested in STEM is through the use of robots.B. STEM is an education curriculum t
41、hat focuses heavily on the subjects of science, technology, engineering and mathematics.C. Instead of following a teachers directions, students work out their own solutions to the problem.D Heres how applying modem technology can benefit students in PE class and enhance cross-curricularengagement.E.
42、 Robots can provide a way for students with autism to practice social skills without the pressure of interacting with a real person.E Playing with robots can have additional benefits for students with disabilities.【答案】38. A 39. C 40. F 41. E【解析】【导语】本文是一篇说明文。主要介绍了机器人如何帮助学生更好的学习STEM。【38题详解】根据前句 u Teac
43、hers have long tried a variety of strategies to get students excited about STEM, which stands forscience, technology, engineering and maths.（长期以来，老师们一直在尝试各种各样的策略来让学生对STEM科学、技术、工程和数学感到兴奋）”以及后文“The use of robotics is on the rise in todaysworld, and allowing students to play with robots and learn how t
44、hey work can have huge benefits for them.（机器 人技术在当今世界的应用日益增多，让学生们与机器人一起玩耍，学习它们是如何工作的，这会给他们带 来巨大的好处）”可知 A 项 “It turns out, one of the best ways to get kids interested in STEM is through the use of robots.（事实证明，让孩子对STEM感兴趣的最好方法之一是使用机器人）”即提到了 STEM,又提到了 机器人，是本段和下段的过渡句。故选A项。【39题详解】根据前句In this learning mo
45、del, students are presented with a problem they must solv已（在这种学习模式中， 学生面对的是他们必须解决的问题）”可知，学生必须自己解决问题，所以C项“Instead of following a teachers directions, students work out their own solutions to the problem.（学生们不再听从老师的指示，而是 自己想出解决问题的办法）”承接上文。故选C项。【40题详解】根据本段小标题“Robots Help Students with Disabilities （机器人
46、帮助残疾学生）”可知本段主要讲机器人 帮助残疾学生，所以 F 项“Playing with robots can have additional benefits for students with disabilities.（与机 器人一起玩耍对残疾学生来说还有额外的好处）”符合语境。故选F项。41题详解】根据前句 “ Students with autism who may shy away from interaction with a human being are more likely to open up to a robot, and the risk of failure o
47、r embarrassment in front of the robot is much lower.（可能会 回避与 人类互 动的自闭症学生更有可能对机器人敞开心扉，在机器人面前失败或尴尬的风险也更低）”可知本段在讲机 器人如何帮助自闭症的学生，所以 E 项 uRobots can provide a way for students with autism to practice social skills without the pressure of interacting w汕a real person.（机器人可以为自闭症学生提供一种练习社交技能 的方式，而无需与真人互动的压力）
48、”符合语境。故选E项。第二卷IV. Translation （中译英 12 分）Directions: Translate the following sentences into English, using the words given in the brackets.42 .遍及全国的牛奶价格正以惊人的速度上涨。（rate）（汉译英）【答案 J Milk prices nationwide are rising at an alarming rate.【解析】【详解】考查短语和时态。表示“牛奶价格”短语为milk prices；表示“全国的”英文为nationwide；表 示“上涨”的英文为rise,此处表示“正上涨”，故用现在进行时are rising；表示“以惊人的速度”短语 为 at an alarming rate。 故可翻译为 Milk prices nationwide are rising at an alarming rate.43 .由于意识到存在潜在的危险，头狼选择了放弃。（Realizing）（汉译英）【答案） Realizing （that） there might be potential dangers, the lea