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1、新视野商务英语考试大纲上册：Unit 1 Customers 顾客1.单词：repeat business, loyalty, complain, loan, apologize, calculator, purchase, delivery, facility, entitle, personnel, convenient, exhaust, qualiflcation, available, assembly, optional, Brazilian. 2.短语：Repeat business; Customer loyalty; Code of practice3 .语法：a) dire
2、ct questions and indirect questions 直接疑问句和间接疑问句b)写作中的大写字母(人名，地名，公司名称等等)4 .阅读重点：各种顾客服务 (long hours, fast service, customer choice, free services, etc)Unit 2 Companies 公司1 .单词：Involve, marketing, manufacture, multinational, subsidiary, telecommunications, register, recruit, finance, enclose, release,
3、integrity, launch, multimedia, editorial, innovative, luxurious, real estate, instant, pharmacy2 .短语：Multinational; parent and holding company; subsidiary3 .语法：a) . 动名词转化 (produce-product-production; provide-provider-provision; develop-development; market-marketing-market; advertise-advertisement)b)
4、 .写作中避免重复(用代词代替前文出现的名词)c) . 一般现在时和现在进行时的常规用法4 .阅读重点：公司的基本情况(从事行业，主要产品等等)Unit 3 Travel 旅行1 .单词：colleague, convention, itinerary, nationality, presentation, campaign, seminar, jet lag, respectful, promote, dominate, scheme, amusement, obvious, majority, spill, atmosphere, cultural, agency, schedule2 .
5、短语：Social conventions; jet lag3 .语法：a) .现在进行时表将来b) .国家名称以及国籍4 .阅读重点：公司职员的行程安排5 . 口语训练：初次见面自我介绍、介绍他人Unit Fifteen: Business media内容：1、了解商业媒体的各种形式2、了解商业媒体对企业的影响词汇及词组：ubiquity, syndicate, represent, empire, commodity, terminal, subscriber, prominent, exert, autocratic, cultish, enclose, disdain, utility
6、, slide rule, get away with, backing, holding, premises, get along with, get round to, come in for, miss out on, live up to, move over to, cut back on, get down to语法：1、could have done 的用法2、名词Unit 4 Troubleshooting 解决问题1 .单词：Objectives, strategy, outsider, consultant, reputation, fashionable, client,
7、 generate, represent, opportunity, soft selling, temporary, giant, claim, appraisal, participate, democratic, flexible, recommend, appoint.2 .短语：SWOT analysis； Troubleshooting/troubleshooter； Soft selling/hard selling3 .语法：a), should和ought to的用法(否定，疑问形式)b) .动名词转化(buybuyer; increase-increase; partici
8、pate-participation; visit-visit; recommend-recommendation )c) .目的状语从句(to+不定式；in order (not) to+不定式；so that + 从句；in order that + 从句)4 .阅读重点：使用SWOT分析和解决公司面临的问题5 . 口语训练：提出建议Unit 5 Company History 公司历史1 .单词： establish, literature, founder, patent, disposable, responsible, negotiate, sufficient, synonymo
9、us, simplicity, reliable, formula, modify, merge, municipal, insurance, association, adopt, partnership, financial2 .短语：Asset management ； Insurance ； Re-insurance ； Merge3 .语法：a) . 一般过去时(规则动词和不规则动词)b) .表达顺序的连接词(first, first of all, firstly, second, secondly, then, after that, afterwards, next, last
10、ly, finally, now, today.)4 .阅读重点：阅读和总结一个公司的发展历史Unit 6 Retailing 零售1.单词：Retailer, manufacturer, margin, wholesale, catalogue, channel, specialist, locate, warehouse, e-commerce, up-to-date, appeal, apply, register, stripes, checkout, packaging, deduct, tube, unique 2.短语：Margin； Retail outlet； Hyperma
11、rket； Specialist retailer； Chain store； Mail order； Cash and carry； Door-to-door sale； Checkout ； Stock3 .语法：a) .可数名词与不可数名词b) .不定冠词，定冠词，零冠词的用法c) .限制性关系从句(修饰人用who和that;修饰物用that, which, (place) where, (time)when)4 .阅读重点：零售行业的一些信息5 .写作：Comparison between traditional shopping (stores, supermarkets, etc.
12、) and home shopping (internet, door-to-door sales)Unit 7 Products 产品1 .单词：unique, profile, feature, benefit, portable, aerobic, stylish, vacuum, prototype, eye-catching, highlight, interior, aware, appliance, innovative, durable, motion, multi-lingual, emphasize, characteristics2 .短语：USP； Customer p
13、rofile ； Fast moving consumer goods (fmcgs) ； Consumer durables3 .语法：a) .多个形容词修饰同一个名词的排序b) . 动名 词转化 (invent-invention-inventor, develop-development-developer, award-award, innovate-innovation-innovator, compete-competition-competitor )c) .表示结果的连接词(as a result, therefore, so)d) .形容词的比较级和最高级4 .阅读重点：产品
14、变革，创新5 .写作：介绍产品的特征Unit 8 People 人1 .单词：motivation, status, productivity, qualiHcation, complexity, self-discipline, expectation, discriminate, invaluable, confrontation, generalization, approach, preference, tackle, aggressive, ignore, justify, bonus, incentive, collaborate2 .短语：Job satisfaction ； S
15、ocial interaction3 .语法：a), be going to do sth 表示将来时b) .will的用法c) .词性转化(compete-competition-competitive, control-control-controlling, confront-confrontation-confrontational, collaborate-collaboration-collaborative,achieve-achievement-achieving, encourage-encouragement-encouraging)d) .表示转折的连接词(but, al
16、though, however)4.阅读重点:不同人的管理方式Unit 9 Business Environment 商务环境1 .单词：Availability, recession, trend, immediate, variation, account, infrastructure, inflation, invest, stability, re-unification, convert, digit, decline, boost, maintain, impact, downturn, dramatically, considerable 2.短语：Availability o
17、f labor ； Labor cost ； Economic recession ； Exchange rate (rate of exchange)Infrastructure: (the large-scale public systems, services, and facilities of a country or region that are necessary for economic activity, including power and water supplies, public transportation, telecommunications, roads,
18、 and schools ) 3.语法：a) .表示可能性和确定性的情态动词(might, may, cant could)和副词(maybe, perhaps, possibly, probably, likely, definitely, certainly)b) .表示附加信息的连接词(too/as well; also; in addition)c) .主动语态和被动语态相互转化d) .表示上升和下降趋势的动词(improve, rise, increase, grow; maintain, stabilize; fall, decline; decrease, drop)4 .阅读重
19、点：市场占有额的变化5 .写作：看数据图，描述曲线的走势Unit 10 Finance 财务1 .单词：Offshore, financial, gross, liability, annual, overheads, fraction, decimal, budget, household, currency, regardless, proposal, ordinal, cardinal, arise, operating, earning, deposit, shareholder 2.短语:Offshore bank ； Annual report； Turnover ； Liabil
20、ity； Net profit； Gross profit ； Operating profit； Balance sheet； Earnings per share ； Profit and loss account 3.语法：a) .基数词(表示年份，小数，百分比)和序数词(表示日期，排列事物，分数)b) .连接词表示重新解释(in other words, that is to say, i.e.)和举例(for example, eg, such as)c) .及物动词和不及物动词(rise, raise, arise)d) .表示确定性的副词(maybe, perhaps, poss
21、ibly, probably, likely, definitely, certainly ) 4.阅读重点：介绍银行理财的优点Unit 11 Corporate Responsibility 企业责任1.单词：Ethical, environment, payment, deprive, oppressive, claim, contract, invoice, penalty, skeptical, awareness, tactic, frustration, preserve, herbivore, free-range, bankruptcy, agenda, dividend 2.
22、短语：Ethical consumer3 .语法：a) .条件从句(if+条件从句，主句)b) .某些动词接动名词(stop, finish, delay, practice, imagine, consider, risk, avoid, involve),某些动词接不定式c) . bothand, either.or., neither.nor.4 .阅读重点：企业关注公众事业的一些行为Unit 12 Competition 竞争1 .单词：Beverage, identify, exploit, marginal, outsell, entree, collapse, capacity,
23、 booming, trademark, supremacy, territory, differentiation, demonstrate, professional, market share, presence, aggressively, global 2.短语：Market share: the proportion of the total sales of a product secured by one particular company or brand 3.语法：a).现在完成时的用法4、 阅读重点：两个竞争对手的市场占有5、 写作：个人简历新视野商务英语考试大纲下册：
24、Unit One: Company structure内容：1、熟悉公司组织结构，能用关键词汇描述公司组织管理结构2、了解公司各职能部门的职责词汇及词组：innovation, patent, diversification, establish, launch, monitor, implement, strategy, range, headquarters, creed, expansion, turn out, apply to, concentrate on, benefit from, consist of, refer to, approve of, result in/from
25、, succeed in, belong to, depend on, believe in, commit to, contribute to 语法：1、现在完成时与一般过去时2、及物动词和不及物动词Unit Two: Recruitment内容：1、熟悉招聘过程的各个环节及采用的选聘方法2、了解个人简历的制作过程和写作技巧词汇及词组：1、能区分英语和美语词汇上的差异，如CV和Resume, recruitment agency和search firm 2、掌握复合名词的构成accomplishment, applicant, intangible, entrepreneurial, fle
26、xible, emerge, reveal, downsize, slash, candidate, , guarantee, anecdotal, rationalize, comprehensive, trait, motivation, performance, competent, confident of, rely on, propel up, require for, submit to, capable of, bring around 技能：查找字典的能力 语法：一般现在时和现在进行时Unit Three: Retailing 内容：1、熟悉各种零售业态模式2、能够总结成功零
27、售商的经验3、学会设计市场调查问卷 词汇及词组：1、营销专业词汇2、综合词汇chain, warrant, cut-price, soar, overheads, lucrative, cosmetically, warehouse, alternative, discount, quirky, pushy, beat, exclusive, profit, supplier, niche, secure, surplus, end-of-line, clock up, operating margin, stock turnover, stock management, sales pitc
28、h, catch on, do sth, up, take advantage of, be keen to, special offer3、区分make和do的搭配使用语法：介词和表示方位的词Unit Four: Franchising 内容：1、了解特许经营的模式及优劣特点2、熟悉企业经营的常用费用支出 词汇及词组：1、经营费用专业词汇2、综合词汇Initial, appoint, challenge, maintenance, refurbishment, boast of, invoice, aspect, assess, commend, tackle, update, query,
29、 payroll, crave, casual, effective, priority, autobiography, premonition, conform to, take up, go off, live by, pay off, pass on to, muck in, end up, on the go, behind the scenes, field consultant, have cravings for, laser away, work into the early hours 3、名词后缀 -ment,ity, ation语法：1、时间副词和频率副词2、Be use
30、d to doing 和 used to doUnit Five: International Business Style 内容：1、了解影响国际商业风格的因素2、了解各国不同的文化差异及商业风格3、学会处理不同商业风格带来的矛盾词汇及词组：1、综合词汇hierarchy, subordinate, authority, delegate, initiative, minefield, wary, briefing, pitfail, covert, aspiring, etiquette, track, schedule, potential, hazard, loose, disresp
31、ect, offensive, ignore, convention, empower, notion, infer, condense, virtually, tiptoe, elementary, compliment, sensitive, confuse, assume, enthusiasm, reserved, exuberant, familiarize with, encounter with, equate with, get/be involved in, go a bomb, to be a sign of2、否定前缀：dis-, in-, im-, il-, ir-,
32、un-语法：1、祈使句2、各国名称和国家形容词写作：备忘录的书写Unit Six: Banking内容：1、熟悉英国金融体系及银行主要类型2、熟悉银行的各项业务和服务范围词汇：（英语和美语词汇上的差异）1、金融专业词汇 chequebook, bank statement, credit/ debit card, cash machine/ cash point, taveller cheque, bank notes, bill, account, transaction, transfer, distribution, foreign currency, sterling, standin
33、g order, direct debit6、 电脑词汇 boot up, access, laptop, software, download, re-key, central computer, databse, search criteria3、综合词汇 overall, comprehensive, exclusive, crucial, routine, built-in, off-line, maintain, designate, beneficiary, restrict4、常见缩写词语法：第一条件式和第二条件式听说：商业谈判技巧Unit Seven: Business and
34、 Environment内容：1、正确理解商业发展与环境的关系2、了解企业在保护环境方面可以采取的措施词汇：1、环境词汇：ozone layer, global warming, oil spills, chemical/ nuclear waste, rubbish bin/ trash can, recycle, packaging, biodegradable2、综合词汇：self-proclaimed, edible, exemplary, knowledgeable, loyal, commitment, restoration, demonstrate, attribute, or
35、ganic, highlight, catalog, merchandise, expand, rationale, switch, justify, premium, environmentalism, engage, interactive, pamphlet, sustainability, tangible, backlash, feature, landscaping, dubbed, pledge, preservation, grass roots, extraction, avenue, skeptic3、词缀-ism, -ity, -al, -able4、搭配：动词和名词的搭
36、配语法：1、对比连词的使用2、被动语态Unit Eight: Stock Market内容：1、了解股票市场的基本构成和运作模式词汇：1、股票市场专业词汇2、综合词汇：addiction, ashamed, hooked, boom, infancy, move, accelerate, apparent, commission, foster, aggressive, squeeze, collapse, dip, surf3、动词词组：log on, gather pace, set sight on, for fear of, lag behind, fight off, amount
37、to, call off, go about, point out, let down, think over语法：1、第三条件式2、Yet, still, already 的用法阅读：能掌握阅读英语新闻标题和快速阅读报刊文章的技巧Unit Nine: Import and Export内容：1、了解国际贸易的基本理论2、了解国际贸易的类型词汇：1、国际贸易专业词汇：tariff, quota, protectionist 等7、 综合词汇：convinced, complex, assemble, emergence, component, definitely, exploit, obst
38、acle, barrier, hurdle, infamous, deceptive, bureaucracy, strata, fascinating, sensitivity, outweigh, on the spot, move out of3、复合形容词：environmentally friendly, old fashioned 等语法：一般将来时阅读：能看懂发票，提货清单Unit Ten: Company Performance内容：1、了解衡量公司业绩的途径2、熟悉财务报表分析词汇：1财务报表专业词汇8、 综合词汇：reliable, consistent with, val
39、idity, comply with, revenue, lifeblood, convert, snapshot, adequacy, lay out, illustration, mission, auditor3、名词与介词的搭配，如 result of, interest in, effect on4、数字、分数表达法听说：学会做报告陈述Unit Eleven: Setting up a company内容：1、了解企业的不同类型及各自特点词汇：prolific, household, qualified, dawn, cumbersome, phenomenal, slip, flo
40、p, fatal, compatible, concede, stagnate, embark on, slump, paralyze, brainchild, compile, dominant, swansong 前缀 inter-, post-, bi-, pre-, multi-, ex-语法：定语从句Unit Twelve: Alliance and acquisition内容：1、了解公司联合和收购的形式词汇及词组：anthropology, parallel, uncanny, spectacular, alliance, rival, complementary, inevit
41、able, outmanoeuvre, paranoid, bust-up, dictatorial, repute, relinquish, compromise, mega-merger, step down, catch on, stand down, speak up, get on, go under, look ahead, go by, verge on, 语法：情态动词的用法听说：学会如何主持会议，表达看法Unit Thirteen: Marketing内容：1、了解市场营销的4P原则词汇：1、营销专业词汇2、综合词汇 hassle, exceed, desperately,
42、differentiate, fragment, comprise, profile, segment, premium, frustrated, audience3、形容词构词 例：overpriced, understaffed, updated, down-market语法：1、形容词的比较级2、间接引语听说：学会推销产品Unit Fourteen: Product and Advertisement内容：1、了解产品广告与公司广告的区别2、了解广告的不同形式和不同企业采取的不同的广告策略词汇：bold, billboard, furious, liken, relevation, disciple, ironic, outrageous, confess to, penance, inception, deliberately, taboo, prostitute, agenda, sue, counterpart, acumen, poster, pitch for, target语法：1、动词不定式和动名词2、冠词的用法