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1、跨文化交际与中西文化冲突Intercultural Communication and the Conflicts between Chinese Culture and Western CultureAbstractThere are many matters of cultural conflicts in intercultural communication of Chinese culture and western culture, and it seriously affects the course of communication. So, it is necessary f
2、or us to find the in-depth reason and make some plans on how to improve the ability of intercultural communication. This is the right way to avoid the cultural conflicts. There are several culture conflicts: the conflicts on privacy, the conflicts on the sense of time, the conflicts on traditional c
3、ultures, the conflicts on table custom. The reasons are: the difference in the mode of thinking, the difference in behavior, the difference in the concept of value, the difference in language transference.Key WordsIntercultural communication, culture difference, culture conflict 摘要在中西跨文化交际中，文化冲突的事件屡
4、见不鲜，严重影响了交往的顺利进行，因此我们很有必要找出其深层次的原因，并采取一定的措施来培养跨文化交际能力，避免文化冲突。文化冲突的表现有隐私方面的冲突、时间观方面的冲突、客套语方面的冲突、餐饮习俗方面的冲突。出现这种现象的原因有思维模式存在差异、行为规范各不相同、价值取向不同、语用迁移造成影响。关键词跨文化交际，文化差异，文化冲突 Introduction After the Second World War, people find that the earth becomes smaller and smaller: politicians from each country are b
5、usy in communication on the intercultural stage; international companies are found everywhere; scientists and scholars exist in international academic forum; more and more people visit foreign countries, Chinese teachers stand on the platform of foreign countries, ect. All in all, International comm
6、unication becomes so frequent.At the same time, we can see the conflicts and problems in intercultural communication again and again: one countrys president think that the gesture means friendly, but it enrages another countrys people; some businessmen from foreign countries come to China to do busi
7、ness but failed and left with complaint; the teachers coming from England and America say Chinese students dont cooperate with them; some Chinese people go to America to study, but, after a short time, they give up the plan, and come back to ChinaWith the further development of the reform and openin
8、g to the outside world, the people and the matter in western societies have come in to our visual field more and more. Under the situation, the economic and the social communication in different countries, different nationalities and different cultures become a part of peoples life. This gives us a
9、chance to get in touch with western people and this is a good thing for deepening our understanding of western society. But, this is not an easy thing. Because the things we face are coming from strange cultures and countries, and the people we communicate with are different from us in thinking, lif
10、e custom, and behavior. It is unavoidable for the phenomenon of culture conflicts to appear in the course of communicating with others. I. The frequent conflicts appeared in intercultural communication between Chinese culture and western cultureThere are many culture conflicts in intercultural commu
11、nication between Chinese cultural and western culture, it is impossible for us to list them out one by one. Here, some frequent conflicts are listed out.A. The conflicts on privacyThe privacy sense of Chinese people is comparatively weak. Chinese people think individual should belong to the collecti
12、ve; they think people should be united and fraternal; they think people should care for each other. So, Chinese people are willing to know the other peoples things and the others also want to tell them. But western people attach great importance to the personal privacy. They want to have personal sp
13、ace and they are not willing to tell others their own things, they do not even want others to interfere their life. So, there are many conflicts on privacy between Chinese people and western people. For example, when Chinese people meet each other the first time, they would like to inquire about the
14、 others age, marriage, family, profession and even their income. They think this is a polite way to communicate with each other, but western people believe these questions encroach upon their privacy.B. The conflicts on the sense of timeThe sense of time of western people is closely related with mon
15、ey. The idea that Time is money has formed in their thought. So, they set a high value on their time. In the daily time, western people have a meticulous plan about their time and they have a good habit of coming to date on time. In western countries, if you want to call on someone, you must inform
16、them or date with them before you come and you should tell them your coming purpose, the time and the place. After both of you discuss about it, you can make it out. But, Chinese people use their time at their pleasure. Usually, Chinese people will not do things as the western people, and western pe
17、ople usually feel unsuitable on this course. Most western people spend their time in working and studying, they seldom spend a lot time in eating or doing something else. But Chinese people spend much time on other things. For example, when western people come to KFC to have a meal, they eat their f
18、ood as soon as possible, but, the Chinese people in KFC show another situation. They eat their food slowly and chat with each other. They do not think this is a way to waste time.C. The conflicts on traditional culturesChinese people pay special attention to modesty. When they communicate with other
19、s, they often respect others but look down upon themselves. They think this is a virtue and this is a polite phenomenon with Chinese characteristics. When others praise Chinese people, they often show very modest. Western countries do not have this phenomenon, when they are praised, they are often v
20、ery happy and say “thank you” to others to show they accept the praise. Because of the cultural difference, Chinese people often hold that western people are too confident and ignorant of the fact that modesty is one kind of politeness in Chinese cultures. But, when western people know Chinese peopl
21、e do not agree with others when others praise them or when western people know Chinese people deny their own achievement, western people will feel very surprised, they think Chinese people are not honest.D. The conflicts on table customChinese nationality has a excellent tradition of enthusiasm and
22、hospitality. In the settings of social communication or on the banquet, the enthusiastic Chinese people often give cigarettes to others and drink with each other. When Chinese people hold a party, even there are a lot foods on the table, the host often say some conventional sentences such as “There
23、is not much food” or “This is but a homely meal”(招待不周，没什么好吃的). The host sometimes gets some foods for the guest and put them to the guests bowl and they try many ways to let the guest drink more and eat more. But in western countries, people attach importance to personal authority and personal priva
24、cy. So, they will not force others to do any thing. When they have a meal, they will not get some food for the guests, the guests eat what they want to eat, they will also not ask the guests to drink and drink till they get drunk. The reasons leading to the cultural conflictThere are varied of reaso
25、ns which caused the culture conflicts between China and western countries. The basic reason is that China and western countries have different culture, different history background. All of these will surely bring the difference of peoples mode of thinking, difference of behavior, thus conflicts can
26、hardly be avoided.A. The difference in the mode of thinkingCulture has an effect on peoples view and cognition. Different countries have different cultures. So, the difference in peoples thinking way must exist. You can easily find such difference between Chinese culture and western culture. When we
27、stern people think, they would like to attach importance to logic and analysis, While Chinese people value intuition which is the characteristic of Chinese traditional mode of thinking. Due to the great influence of this traditional culture, Chinese people pay great attention to intuition, experienc
28、e and the feeling in the course of communication, and they often use this experience and feeling to communicate with people. Compared with the thinking way of the western people, the mode of thinking of Chinese people has obvious vagueness, after a long time, it forms their thinking way. It can be e
29、xplained as the classifying feeling course of distinguishing and simplifying o outside objects. Looking from the essence, Chinese peoples thinking way often neglects the difference of individual objects and exaggerates the recognitive attitude of other social masses. It often bear a persons own emot
30、ion, accompanied with fixed faith. In all of Chinese peoples thinking ways, some are right but some are wrong. They will affect the intercultural communication directly and cause the failed communication.B. The difference in behaviorThe specific meaning of behavior is the moral standard and action s
31、tandard. In simple words, it is a standard that just tell people what they can do and what they can not do. When people coming from different cultures communicate with each other, a phenomenon that people usually use their own social behavior standard to judge if others behavior is reasonable or not
32、. Because of the difference of the behavior standard, it always causes misunderstanding, unhappiness or even worse result. For example, Chinese people like tapping the childrens head to show their friendliness. But in western countries, this is a very disrespectful gesture. Their parents will be ver
33、y angry if they see someone does this to their child. So, whether you can recognize and use behavior standard correctly in the intercultural communication is a very important factor to ensure intercultural communication to go successfully. To guarantee the successful intercultural communication, one
34、 must understand the others behavior standard, especially, one must know what behavior standard is. Then he can avoid the troubles.C. The difference in the concept of valuePeoples communicative ability always emerges in the development of society. Therefore, it has close relationship with the concep
35、t of value. Every culture has its own specific value system. This system can help people to distinguish beauty from ugliness, kindness from evil. This is peoples life philosophy, moral standard and behavior standard. But it can exist without specific culture. Each culture has its different judgement
36、 standard. In this kind of culture people think it is good, while in another culture people think it is bad. But each culture has its enough reasons to exist in its own cultural system. People can not think one value standard is advanced and another standard is not advanced. Taking Chinese culture a
37、nd western culture as an example, in Chinese culture, people like modesty and politeness and they pursue adapting themselves to circumstances. Chinese people do not like to compete with others, and Chinese social tendency dislike the individual who likes showing himself or herself off. If one person
38、 appears much stronger than any other people, he will be surely kept away from others, just as a Chinese idiom goes, a tall tree catches the winda person in a high position is liable to be attacked. In Chinese culture, the collective value is in the leading position. Pursuing individual development
39、is viewed as a serious individualism, and it will be blamed. But in western culture, individualism is generally recognized by people. “Adapting oneself to circumstances” is viewed as a behavior that lack enterprise, it is the synonym of laziness and disability and it is abandoned by society and indi
40、vidual. Western people like to concern and judge something by themselves, and they would try their best to realize personal ideas.D. The difference in language transference The evaluation and explanation that people give the phenomena and affairs they see are built on the base of their own culture.
41、Some people meet troubles in intercultural communication. One reason is that they neglect the language transference. The rule of using language is different because of the difference of culture. One can explain something in its own culture, but fail to do so in another culture. The basic reason is t
42、hat people lack the sensation of the difference of social language. They will use language transference unconsciously. The result of this action is very serious, and it can even bring big economic loss. Chinas woolen industry gets a good evaluation all over the world. There is a delicate woolen quil
43、t tick produced in the north region. Its Chinese trade mark is “ShuangYang”. The trade mark is translated to “Goats” in English, as the result, the commodity sells badly in western countries. The reason is that “goat” this word has a meaning of “sex manias” besides the original meaning. Having this
44、English trade mark, even if the quality of this woolen quilt tick is very good and people will feel comfortable when they use this woolen quilt tick, many women will not put it on their bed. How to improve the ability of intercultural communication and avoid the culture conflicts in English teaching
45、It can be known from the analysis, above that, there are many culture conflicts inthe course of communication between Chinese people and western people. These culture conflicts affect the intercultural communication directly or indirectly. Therefore it is necessary to improve the students ability of
46、 intercultural communication to change this situation.A. Transforming the teaching concept of the teachersChina. The teacher acts an important role. If the teacher only puts the emphasis on the teaching of grammar and vocabulary, the student can not learn the practical application of language and im
47、prove the ability of intercultural communication. So, the teacher must transfer their teaching concept. They should recognize the harm of culture conflicts an Most of foreign language teaching is in the classroom in recent teaching system in d the importance of improving the students ability of inte
48、rcultural communication. At the same time, the teacher should strengthen their own study and improve their own cultural comprehensive quality, and only in this way can the teacher take hold of the quality and quantity of the English teaching of cultural knowledge and the specific steps and methods.
49、In the end, the anticipated teaching aim can be scored.B. Improving the present available teaching methodsFor a long time, the emphasis of college English teaching is on the teaching of language knowledge, and the training of intercultural communicative ability is neglected. To change this situation, we must improve the teaching methods, and pay special attention to the quality of the cultural teaching in the classroom. We should make full use of modernized teaching ins