(精品)产品介绍13.ppt

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1、As we all know,in the mobile phone sales industry,all kinds of brand mobile phones in the market surging,the competitive situation has become white-hot,trying every style,all their own different style,brand communication strategy and approach in the market,smoke everywhere,the purpose is only one-to

2、 win the biggest market share!Do you know which brand of mobile phones occupy the largerest market share?The latest survey shows that Nokia market share more than 36%,and the gap between the second continues to widen!Nokia does not seem to do too much publicity,but it has been in a sales leader,thei

3、r secret?Any one who use Nokia mobile phones for a long time has a strong feeling:Nokia phones are not afraid of wrestling.Brand strategy as the first condition of competition today,quality,is no doubt that became part of its core.Left the build of quality,and all means and methods of competition ar

4、e the beach building,or on paper.Quality-oriented brand strategy,is to build a solid foundation for the building.It is impossible to change the rules of the game,any opportunistic so-called brand strategy will be reviewed and eliminated the market relentlessly.When you pick a Nokia mobile phone and

5、feel good,this is quality;when you think this phone is easy to use,this is quality;when the customer service to respond quickly to your request,this is quality;When our products and systems Beyond the users expectations,which of course is quality.Nokia Chairman and CEO JormaOllilaCustomer Center Con

6、cerned about the mobile phone sales market expansion and channel development in depth Perfect after-sales service Sales law,there is such an equation,that is,sales=goods+price+service.This equation shows that the product differentiation gradually reduced circumstances,participate in market competiti

7、on,the only magic weapon to win is services.in Asia,the model number 4 at the beginning of the mobile phone has never appeared in Nokia phones,because the four in South Asia and East Asia,are considered unlucky by many areas.Nokia cell phone models have 12356789 Series,E Series,N Series,X(Nokia Xser

8、ies)series,C(Nokia Cseries)Series Generation of the classic Nokia N82 is considered as a direct descendant of Nokia N73,and of course,in debut,it has become the strongest Nokia candybar phone,so the concern is still very high.Tips:the meaning of the Nokia model phone letter suffix A is Active,on beh

9、alf of sports,there are just two,all the flip machine.C is classic,Nokias classic straight series.F is the Fold,for the folding series.I is improve,is improved.N is navigator,meaning navigator,on behalf of the mobile phone has a GPS navigation function.L is luna,which means moon goddess,is a special

10、 series,with hardened glass front panel.P is prism,meaning prism is also a special series,with diamond shape elements.S is slide,said slide plane.XM on behalf of Xpress Music Sony Ericsson In fact,many different types of machines,but there is no lack for innovation,sales also good,be regarded as the

11、 largest mobile phone market,a dark horse.But in China,Sony Ericsson has always been to go younger at the line,the most deep-rooted is Walkman series of music phones.So,Sony Ericsson phones is suited for GG who love music.One of the nokias competitors-Sony Ericsson The strength of Sony Ericssons mus

12、ic completely defeat Nokia,and even the Samsung Serenata mobile phone which was specially-built by B&O,OPPO,IPHONE,backgammon and other global so-called music phones,is using the true strength proven themselves as of the King!Obtained the King-winning global music.Walkman标志志Nokia 8250-Entering Blue

13、CharmNokia 8910-Titanium remarkable grace Extreme tolerance Explore,capture,share,your extraordinary life and left from here.Go back to know that my heart only you!Everything is under controlled!-T18SC Because I will fight for the work,dont give up on you.-T28SC Classic external,internal wonderful.You can not see,and be more exciting!-T29SC Have it have all!-T39MC

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