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1、 促销小米手机英语作文 I have to admire the success of Xiaomis mobile phone marketing.A friend asked me to recommend a mobile phone with high cost performance a few days ago.At that time,I almost couldnt help recommending Xiaomi.But I still held back.Because no matter how high the praise on the Internet is,I s
2、till dare not recommend randomly if I havent used it.Xiaomis success is by no means accidental.Through analysis,we can draw the following superficial things.Dont take it amiss if what you say is wrong.Only study and exchange.User group positioning:Users who like to play smart phones are basically no
3、t more than 40 years old.Most of them are post-80s generation.the post-90s generation The user group is positioned as the post-80s and post-90s generation.Market positioning:online shopping market.A common feature of the post-80s and post-90s generation:they like new things,especially smart phones.F
4、or example,the pursuit of smartphones by the post-60s and post-70s is mostly a symbol of identity.The post-80s and post-90s generation are different.What they need is cheap and practical.If you want to be cheap and practical,you should reduce the cost.As we all know,the sales channel is the most exp
5、ensive in the traditional production sales process.The ex factory price is 100 yuan.Through various channels,users will get more than 500 yuan,otherwise some processes will not make money.So we want to solve the cost by a large margin.Reducing sales channels is the best way.Xiaomi chose online shopping.This undoubtedly makes the price of the products that users buy more than double.