《新核心综合学术英语教程第一册 Unit .pptx》由会员分享，可在线阅读，更多相关《新核心综合学术英语教程第一册 Unit .pptx（64页珍藏版）》请在taowenge.com淘文阁网|工程机械CAD图纸|机械工程制图|CAD装配图下载|SolidWorks_CaTia_CAD_UG_PROE_设计图分享下载上搜索。
1、Unit 3 E-business 第1页/共64页Learning objectivesInthisunit,studentsareexpectedto:1.acquire background information related to global warming.2.skim for main ideas and scan for specific details.3.process and integrate information from different sources.4.paraphrase mid-long and complex municate ideas on
2、the topic via writing and speaking.6.conduct an individual or group project.第2页/共64页PartISuggestedprojectsPartISuggestedprojectsPartIIText-relatedinformationPartIIText-relatedinformationPartIIIReading&ListeningPartIIIReading&ListeningPartIVAdditionalactivitiesPartIVAdditionalactivitiesPartVExercises
3、PartVExercises PartIPartI 第3页/共64页PartISuggestedprojectslBrainstorm,narrow down the topic,then choose a focus;lSearch for information(articles,report,pictures,videos,etc.)from English sources;lProcess the information,and choose examples and details to support the aspects that are to be presented;lWr
4、ite a report with the information selected,and make a multimedia presentation of the report in class;lDesign quizzes or Q&A section for the presentation.Recommendedstepstodotheprojectare:第4页/共64页PartISuggestedprojectslvarious types of global e-businesslthe development of e-business in the last decad
5、es in ChinalE-business in the last two decades around the worldlthe contribution of e-business to the economylthe impact of e-business on peoples life lthe advantages and disadvantages of E-business and traditional business lsuccessful national and international E-businesses Keytopicareasare:第5页/共64
6、页PartIITextrelatedinformationPartIITextrelatedinformation第6页/共64页Background information1.GM美国通用汽车公司Unit 3 Part II Text-related information第7页/共64页2.2.Ford美国福特汽车公司Unit 3 Part II Text-related information第8页/共64页3.Daimler/Chrysler德国戴姆勒克莱斯勒汽车公司Unit 3 Part II Text-related information第9页/共64页4.A亚马逊网Unit 3
7、 Part II Text-related information第10页/共64页5.TheGartnerGroup美国高德纳信息咨询公司Unit 3 Part II Text-related information第11页/共64页6.Dell美国戴尔股份有限公司Unit 3 Part II Text-related information第12页/共64页7.e-Bay易趣网 Unit 3 Part II Text-related information第13页/共64页Textanalysis Unit 3 Part II Text-related information第14页/共6
8、4页Shewitnessedourwedding.Hemighthavechangedhisadviceifhehadlivedtowitness thecurrentdebateonglobalization.Havingbeentheretowitness thishistoricevent,youhavebroughtbackwonderfulmemoriestous.Unit 3 Part III Reading 1e.g.Language Points 1.witness(Para.1)v.see,hear,orknowbypersonalpresence第15页/共64页Unit
9、3 Part III Reading 1e.g.2.vigorous(Para.1)ad.fullofenergy,enthusiasm,ordetermination,strong,active,andhealthy3.implement(Para.2)v.putsomethingintoeffectoraction,carryout Reformsareeasytothinkofbuthardtoimplement.Wemustmodifytheireducationsystemandthenimplementthecurriculumintoourown.e.g.avigorousyou
10、ngsterTherewillbevigorousdebatesonhowmuchchangeisneeded.Heneverceasedtochaseafterhisdreaminhisvigorousyouth.第16页/共64页Unit 3 Part III Reading 1e.g.4.incorporatev.(Para.2)combine,includeaspartof Severalschoolsaretryingtoincorporateethnicfoodsintotheirmenus.The book incorporates all his thinking on the
11、 subject.Thefestivalincorporatesmusic,theatreand,performingarts.Asstudentsbecomeadultlearnerstheywillincorporatestrategiesusefulinfromalllearningstyles.第17页/共64页Unit 3 Part III Reading 1e.g.5.integratev.(Para.2)bringtogetherorincorporate(parts)intoawholeSecondly,itsnoteasytointegratethedatainvarious
12、formatsfromdifferentsources.Weintegrateideastogettoanewwayofaccomplishingsomething,performingatask,creatingaservice.Weneedtodevelopanonlineshoppingapplicationandintegrateitintoourwebsite.第18页/共64页Unit 3 Part III Reading 1e.g.6.internal(Para.3)ad.locatedorexistingintheinsideof,inner,domestic,interior
13、 7.external(Para.3)ad.oforpertainingtotheoutsideorouterpart;outer,foreignThecreamisforexternaluseonly.Becauseofitslocation,Spainwassubjecttomanyexternalinfluencesthroughoutearlyhistory.TheOfficeofExternalAffairsandCommunicationsmanagestheUniversitysglobalreputationanditscommunicationsworldwideextern
14、alaffairse.g.Chinawillneverinterferewiththeinternalpoliticsofothernations.Sincethelungsprocessair,theyaretheonlyinternalorgansthatareconstantlyexposedtotheexternalenvironment.第19页/共64页Unit 3 Part III Reading 1e.g.8.flexibly(Para.3)adv.abletobendorchangeaccordingtocircumstances,adaptable9.anorderofma
15、gnitude(Para.4)theapproximatesizeofsomething,espmeasuredinpowers Iftwonumbersdifferbyanorderofmagnitude,oneisabouttentimeslargerthantheother.23.15isoneorderofmagnitudesmallerthan231.5,whichinturnisoneorderofmagnitudesmallerthan2315.e.g.Theyoungartistworksflexiblyinthestudio.Iamgratefultomybossforall
16、owingmetoworkflexibly.第20页/共64页Unit 3 Part III Reading parable(Para.4)ad.equaltosomethingelseinqualityorimportance Nothingiscomparabletohiswifesbeauty.HuaihaiRoadiscrowdedwithshops comparable to those on Fifth AvenueinNewYork.e.g.第21页/共64页Unit 3 Part III Reading 2Mostauthorshopethatwhattheysayinaboo
17、kwillgeneratebuzz.Butusingthesunsenergydirectlytogeneratepowerisrare.Itsthesortofbookthatwouldbeperfectforabookclubbecauseitwillgeneratediscussionsandbringupseriousissues.Ifwegeneratecheaperenergyweshallbecomemorewasteful.e.g.1.generate(Para.B)produce,bringabout 2.Whenitcomesto(Para.B)intermsof Mena
18、restillinthemajoritywhenitcomestoseniormanagementpositions.e.g.第22页/共64页Unit 3 Part III Reading 2HecouldnotdistinguishmanyofthewordsinEnglish.ItishisItalianaccentthatdistinguisheshim.Hewasdistinguishedfromtheotherboysbyhisheight.e.g.3.distinguish(Para.B)v.setsth.apartasdifferent 4.bereferredtoas(Par
19、a.B)beknownas Whencommunicationistakingplaceamongstemployees,thiscanbereferredtoasB2Bcommunication.Scorpionscanbereferredtoaslivingfossilsbecausetheyhavechangedtheirformsolittleinthelast400millionyears.e.g.第23页/共64页Unit 3 Part III Reading 2Carefulplanningfacilitatesanykindofwork.Thetigerslifestylehe
20、lpedfacilitatethatrapidmigration.e.g.5.facilitate(Para.B)v.makestheasierorlessdifficult 6.eliminate(Para.B)v.removeorgetridof,eradicate TheUNismakinggreateffortstoeliminatehungerinAfrica.Overtheyears,gendergaphasbeennarroweddownbutnoteliminatedinthecountry.e.g.第24页/共64页Unit 3 Part III Reading 2Theco
21、rporateheadquartersofGoogleInc.islocatedinMountView,California.Manycompanieshavetheirdistinctivecorporateculture.e.g.7.corporate(Para.B)ad.relatingtolargecompanies 8.well-informed(Para.B)ad.wise,possessingsoundknowledge Heseemstobeasensible,well-bredandwell-informedperson.Marilyniswellinformedaboutt
22、hestockmarket.e.g.第25页/共64页Unit 3 Part III Reading 2Thevastmajorityofticketsaresoldthroughthewebsite.Themajorityofourcustomersarepeopleonalowincome.e.g.9.thevastmajorityof(Para.B)mostof,thelargenumbersof 10.besuitedfor(Para.C)appropriateforsomething DoyouthinkIamsuitedforthiskindofwork?Thoseclothesa
23、renotsuitedforoutdoorwork.e.g.第26页/共64页Unit 3 Part III Reading 2Itcostsanenormousamountofmoneytocleanitup,whichcouldbeusedonotherthings.Wedidmanagetogetanenormousamountofworkdone.e.g.11.enormous(Para.D)ad.verylargeinsize,quantity,orextent 12.expand(Para.D)v.enlarge,grow Sheexpandedherbusinessintoana
24、tionalcompany.Innotimeatall,thevegetablegardenhadexpandedintoasmallfarm.e.g.第27页/共64页Unit 3 Part III Reading 3Thetwoenemiesfinallyconfrontedeachother.OnApril4,heconfrontedthemostchallengingdayofhiscarracingcareer.Youmustconfrontyourproblems.ThechildscreamedwhenheconfrontedthemanintheHalloweencostume
25、.e.g.1.confront(Para.A)v.facetofacewith,dealwith,encounter2.classic(Para.B)ad.ofthehighestquality,classorrank,orlastingvalue,especiallyintheartsWhatmakesabookclassic?Thestatueisaclassicpieceofwork.Thestatueisaclassicpieceofwork.e.g.第28页/共64页Unit 3 Part III Reading 3Johnsonhascontractedforsnowremoval
26、ormowingthelawn.Most companies contractwithfarmers to grow what they need.Alocalarchitecturefirmwascontractedtodesignandplanthenewconcerthall.e.g.3.contract(Para.B)v.enterintoanagreement4.tapinto(Para.C)gainaccessto;becomefriendlywith Thecandidatetappedintosomewealthysupporters.e.g.第29页/共64页Unit 3 P
27、art III Reading 3Hehackedintothecompanysintranetandstolenumerousitemsofpersonalinformation.e.g.5.hackinto(Para.C)gainillegalorunauthorizedaccesstoafileornetwork6.be/feelobligatedto(Para.C)feelitisonesdutyoritismorallyrighttodosth.Thecommitteeisthenobligatedtotakethepublicscommentsintoconsideration.T
28、hecompanywasobligatedtomakecompensationfordamages.e.g.第30页/共64页Unit 3 Part III Reading 3Therentalagreementdoesntallowyoutoconductbusinessfromyourhome.Thomashasconductedanimpressiveelectoralcampaign.Theinterviewwasconductedbytelephone.e.g.7.conduct(Para.D)dosomethinginanorganizedway8.distribute(Para.
29、D)givesthtosb,supplygoodsfromonecentralplacetostores MostofJapansmanufacturersdistributetheirproductsthroughseparatewholesalecompanies.Wedistributedbeansandcorntotherefugees.e.g.第31页/共64页Unit 3 Part III Reading 4Thankstotheloveandencouragementofhermother,shefinallydefeatedthediseaseandfacedthedisabi
30、litybravely.Thankstothetimelyarrivalofthepoliceatthescene,thegirltrappedintheliftwasrescued.e.g.1.thanksto(Para.1)becauseof,asaresultof 2.withinreach(Para.1)thedistancewithinwhichyoucantouchorpicksthorgettoaplace Positiontheshelvessothatthebooksarewithinreachofyourdesk.Thehoteliswithineasyreachofdow
31、ntown.Ikickedtheknifeoutofreach.e.g.第32页/共64页Unit 3 Part III Reading 4Themoneysupplyisshrinking,makingbusinessbadforthecompany.LastMondayDellprojectedthattheirprofitmarginswereshrinking.e.g.3.shrink(Para.1)v.decreaseinsize,amount,value,orweight4.collaborative(Para.1)ad.cooperative,workingtogethertop
32、roducesh.Thereismuchcollaborativeresearchbetweenuniversitiesandindustrynow.e.g.第33页/共64页Unit 3 Part III Reading 4Sometimesitishelpfulforhistorianstobeengageinsuchdebates.Agoodradioscriptshouldbeabletoengagethelistener.Thenovelengagedherattentionandinterest.e.g.5.engage(Para.4)v.attractandkeepsomeone
33、sinterestorattention;occupyoneself,becomeinvolved第34页/共64页Unit 3 Part III Reading 4Therangeoftopicswillappealtoyoungsters.Policeareappealingforinformationabouttheincident.Thenewphoneisdesignedtoappealtoconsumerswhofindnormalphonetariffsconfusing.Thesitehasasubtleyetpowerfulappealtoherandteammembers.
34、e.g.6.appealto(Para.5)attractorinterestsb,makeaserious,urgent,orheartfeltrequest 第35页/共64页Unit 3 Part III Reading 4 Womenusuallydodomesticchores.Thedomesticeconomyshowednoimprovement.Yougotothesameterminalfordomesticandinternationalflights.e.g.7.domestic(Para.6)ad.relatingtopeopleshomesandfamilylife
35、orthecountry8.accommodate(Para.7)v.considerandincludesomethingwhenyouaredecidingwhattodoYourinvestmentstrategyhastobeflexibleenoughtoaccommodatechangesinthemarket.Toaccommodatewheelchairs,allhehadtodowaswidenthedoorways.e.g.第36页/共64页Translations of the TextsReading 1 Unit 3 Part III 第37页/共64页Transla
36、tions of the TextsReading 2 Unit 3 Part III 第38页/共64页Translations of the TextsReading 3 Unit 3 Part III 第39页/共64页Translations of the TextsReading 4 Unit 3 Part III 第40页/共64页Listen to Part 1 of Listening 1 and circle the correct answer.21B2B3AListen to Part 2 of Listening 1 and circle the correct ans
37、wer.31A2B3AUnit 3 Part III Listening 1第41页/共64页Listen to Part 3 and Part 4 of Listening 1 and check the statements bellow and decide whether they are true(T)or false(F).Unit 5 Art41T2F3FListen to Part 4 of Listening 1 and complete the following paragraph.5retailoutletstockacrosstheglobeexperiencemot
38、ivation4TUnit 3 Part III Listening 1第42页/共64页Listen to Part 1 of Listening 2 and circle the best answer.Unit 5 Art81B2A3B4AUnit 3 Part III Listening 2第43页/共64页Listen to Part 2 of Listening 2 and answer the questions below.Unit 5 Art91)To respect the value of your customers time.2).Make the customer
39、feel special3).a.Customers enter their own orders.b.Customers see the shipping status of their goods online.c.Customers see the order status of their goods online.4).An E-business should identify,differentiate,recognize and respond to customers as unique individuals.Unit 3 Part III Listening 2第44页/共
40、64页Listen to Part 3 of Listening 2 and complete the following paragraph.10community,drives,positive,transactions,settings,potential,financial,jealouslyUnit 3 Part III Listening 210第45页/共64页PartIVAdditionalactivitiesPartIVAdditionalactivities第46页/共64页Translation Unit 3 Part IV Additional activitiesTr
41、anslatethefollowinge-businesstermsintoChinese.第47页/共64页Writeaparagraphonthefollowingtopicinabout150words.PracticeUnit 3 Part IV Additional activities第48页/共64页PartVExercisesPartVExercises第49页/共64页2.Paraphraseeachofthesentencesbelowbyusingasmanysynonymsaspossible.Unit 3 Part V Writing 1)Great changes
42、have taken place in Chinese economy in the last decade.We have witnessed far-reaching changes in Chinese economy in the last decade.2)Many companies try to put their social responsibility and the promotion of their products together.Many companies try to integrate their social responsibility with th
43、e promotion of their products.第50页/共64页3)The model can better make customers get what they need.The model can enable companies to better satisfy the needs of customers.Unit 3 Part V Writing 4)Though the two models are different,you can easily understand their common characteristics.Though one model
44、distinguishes from the other,it is easy to get a sense of their common characteristics.5)hen we talk about shopping online,more information about the delivery of products.should be provided When it comes to shopping online,the customers should be well informed about the delivery of products.第51页/共64
45、页6)It is important to speed up the delivery of customers goods.Facilitating the delivery of their goods is critical to customers.Unit 3 Part V Writing 7)The world has become much smaller though language is still an obstacle.In spite of language barriers,the world has greatly shrunk.8)It is important
46、 to eliminate cultural differences if we want to better fulfill the need of different countries.It is important to overcome cultural differences if we want to actively respond to the need of different countries.第52页/共64页3.Paraphraseeachofthesentencesbelowaccordingtothemodels.Model1We have done relat
47、ively little do date about online consumer behavior.Relatively little has been done to date about online consumer behavior.Model2We can distinguish from others simply by their customer focus.E-businesses can be distinguished from others simply by their customer focus.Unit 3 Part V Writing 1)Companie
48、s should take more steps to make sure that e-business can be conducted smoothly More steps should be taken to ensure that e-business can be conducted smoothly.第53页/共64页2)E-businesses had little cash flow and were unable to make profits.No profits were made if the e-businesses had little cash flow.Un
49、it 3 Part V Writing 3)We should satisfy different needs and expectations of their customers.Diverse needs and expectations of the customers should be satisfied.4)No doubt more consumers make use of online resources Great use is made of online resources by more consumers.5)We should make great effort
50、s to overcome those obstacles to international business.Great efforts should be made to overcome those obstacles to international business.第54页/共64页4.Readtheparagraphstakenfromthisunitandsummarizeeachofthemusingonesentenceonly.Unit 3Part V Writing 1)The B2B model has a bigger market.2)Language is th