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1、数据来源：CSM，2014.10.10（周五），33城，4+单位 33城 收视率%时间段浙江卫视江苏卫视18:000.170.118:010.160.1118:020.150.1218:030.140.1218:040.150.1218:050.140.1218:060.140.1218:070.150.1518:080.150.1718:090.150.1418:100.160.1518:110.120.1518:120.140.1618:130.120.1518:140.110.1418:150.090.1518:160.110.1518:170.090.1518:180.120.1718
2、:190.130.1618:200.130.1518:210.130.1518:220.120.1618:230.120.1718:240.120.1718:250.10.1518:260.090.1618:270.080.1518:280.10.1518:290.090.1518:300.110.1618:310.10.1818:320.10.1818:330.10.1718:340.10.1718:350.080.1718:360.070.1718:370.090.1718:380.10.1918:390.080.218:400.080.1918:410.080.1910月10日收视走势对
3、比18:0018:0618:1218:1818:2418:3018:3618:4218:4818:5419:0019:0619:1219:1819:2419:3019:3619:4219:4819:5420:0020:0620:1220:1820:2420:3020:3620:4220:4820:5421:0021:0621:1221:1821:2421:3021:3621:4221:4821:5422:0022:0622:1222:1822:2422:3022:3622:4222:4822:5423:0023:0623:1223:1823:2423:3023:3623:4223:4823:5
4、424:00:0024:06:0024:12:0024:18:0024:24:0024:30:0024:36:0024:42:0024:48:0024:54:0025:00:0025:06:0025:12:0025:18:0025:24:0025:30:0025:36:0025:42:0025:48:0025:54:0000.511.522.5浙江卫视江苏卫视奔跑吧兄弟第1期收视时间 21:10-22:5918:420.090.1818:430.090.1718:440.110.1518:450.090.1518:460.090.1418:470.10.1718:480.090.1718:49
5、0.090.1518:500.080.1918:510.080.218:520.080.1718:530.080.1818:540.080.1818:550.080.1718:560.140.1618:570.130.1518:580.140.1618:590.160.1719:000.160.1819:010.160.1919:020.110.1819:030.110.1819:040.120.1919:050.120.1919:060.120.1819:070.120.1919:080.120.1719:090.10.1719:100.10.1519:110.10.1719:120.10.
6、1719:130.130.2119:140.150.219:150.150.2219:160.160.2319:170.180.2319:180.210.2419:190.160.2319:200.140.2319:210.140.2519:220.150.2619:230.140.2619:240.140.2619:250.160.2819:260.160.2919:270.180.2719:280.170.319:290.210.3119:300.20.319:310.220.3219:320.160.3619:330.190.3919:340.240.4119:350.270.5219:
7、360.30.619:370.310.6419:380.290.6419:390.280.6419:400.270.6719:410.260.7319:420.270.7219:430.30.719:440.280.719:450.30.719:460.280.7319:470.280.7319:480.260.7619:490.320.7719:500.340.7819:510.360.8419:520.350.8619:530.390.8719:540.410.8719:550.370.8419:560.380.8719:570.380.9719:580.40.9519:590.430.9
8、220:000.430.9420:010.450.9420:020.460.9320:030.460.9420:040.440.9320:050.420.8820:060.310.9420:070.330.9720:080.28120:090.291.0420:100.310.7120:110.350.6320:120.340.620:130.330.620:140.320.5920:150.320.6120:160.330.6720:170.330.6720:180.320.720:190.330.6720:200.380.7120:210.330.7120:220.340.7120:230
9、.380.6920:240.40.7620:250.430.8720:260.440.920:270.470.9420:280.461.0220:290.481.0920:300.51120:310.490.9820:320.511.0120:330.511.0820:340.471.120:350.481.0620:360.481.0720:370.491.1320:380.521.1620:390.551.1620:400.541.1620:410.541.1920:420.551.1920:430.541.2120:440.511.2120:450.521.2320:460.511.23
10、20:470.511.2620:480.51.2720:490.471.2920:500.481.2820:510.451.3120:520.41.2720:530.371.320:540.361.2620:550.381.1820:560.371.1720:570.341.220:580.381.1820:590.41.2121:000.411.2721:010.421.2321:020.451.2521:030.491.0321:040.520.8121:050.60.8121:060.630.7721:070.620.7721:080.590.7621:090.590.7521:100.
11、650.821:110.660.7621:120.70.8121:130.780.8321:140.820.8521:150.790.8621:160.870.921:170.890.9321:180.930.9921:190.931.0521:200.951.0921:2111.1321:221.041.1421:231.051.1321:241.051.1421:251.151.1521:261.131.1121:271.131.1921:281.141.2621:291.121.2621:301.091.2521:311.091.2821:321.091.2621:331.031.292
12、1:341.051.2721:351.051.2621:361.081.2521:371.081.2521:381.081.2621:391.081.2521:401.111.2621:411.151.2521:421.21.2821:431.21.2721:441.161.2221:451.231.2321:461.311.2521:471.021.321:480.981.2921:490.981.2921:501.051.2821:511.131.3121:521.171.3121:531.211.3921:541.231.4321:551.271.5321:561.291.6621:57
13、1.341.4921:581.421.221:591.411.2222:001.471.322:011.491.422:021.481.5622:031.421.7622:041.471.7722:051.471.7822:061.491.822:071.491.7922:081.421.922:091.421.8722:101.412.0122:111.4222:121.372.0622:131.392.1122:141.392.1222:151.452.122:161.442.1122:171.422.1222:181.442.1322:191.442.0922:201.082.1322:
14、210.972.1822:220.912.2522:230.952.2622:240.972.322:250.992.2822:261.072.2722:271.191.9422:281.241.8622:291.211.7822:301.211.7922:311.191.8622:321.21.8922:331.231.9122:341.251.9122:351.211.9122:361.191.922:371.161.922:381.191.9522:391.21.9522:401.21.9822:411.191.9922:421.192.0422:431.192.0922:441.212
15、.0622:451.222.0322:461.212.0322:471.231.9822:481.271.822:491.291.7622:501.271.6922:511.251.7222:521.271.7622:531.31.7822:541.11.8122:551.091.8922:561.081.8922:571.131.8622:581.151.8622:590.941.9123:000.621.9423:010.551.9123:020.51.8823:030.471.9123:040.491.8623:050.51.8323:060.511.8223:070.51.7923:0
16、80.481.7923:090.481.7723:100.421.7923:110.431.5223:120.421.4523:130.431.3923:140.411.423:150.431.4423:160.411.3923:170.421.3223:180.441.3523:190.421.3523:200.441.2923:210.461.2123:220.491.0923:230.490.7623:240.540.6523:250.550.623:260.560.5523:270.610.523:280.640.4623:290.630.4623:300.640.4223:310.6
17、30.4223:320.650.3823:330.620.3823:340.610.3723:350.610.3723:360.580.3523:370.560.3423:380.560.3423:390.530.3223:400.530.3323:410.530.3523:420.520.3623:430.520.3723:440.510.3523:450.510.3423:460.510.3323:470.510.3423:480.520.3323:490.520.3423:500.450.3423:510.380.3623:520.390.3323:530.360.3323:540.37
18、0.323:550.360.2923:560.370.323:570.370.2923:580.360.2923:590.360.3124:00:000.340.3224:01:000.350.2524:02:000.350.2624:03:000.340.2424:04:000.350.2424:05:000.320.2324:06:000.310.2324:07:000.30.2324:08:000.30.2724:09:000.320.2724:10:000.320.2524:11:000.320.2324:12:000.320.2324:13:000.310.2424:14:000.3
19、20.2424:15:000.310.2524:16:000.310.2424:17:000.310.2524:18:000.320.2424:19:000.30.2424:20:000.290.2624:21:000.30.2424:22:000.280.1824:23:000.250.1824:24:000.240.1724:25:000.240.1724:26:000.250.1624:27:000.250.1924:28:000.250.1924:29:000.270.1824:30:000.260.224:31:000.250.1924:32:000.250.1824:33:000.
20、240.1924:34:000.250.1824:35:000.250.1624:36:000.260.1824:37:000.250.1824:38:000.240.224:39:000.240.224:40:000.230.1924:41:000.220.1724:42:000.220.1524:43:000.20.1424:44:000.20.1424:45:000.20.1324:46:000.190.1324:47:000.190.1324:48:000.190.1324:49:000.190.1224:50:000.20.1224:51:000.180.1324:52:000.17
21、0.1324:53:000.180.1324:54:000.180.1324:55:000.170.1224:56:000.170.1224:57:000.160.1124:58:000.150.1124:59:000.140.1125:00:000.160.125:01:000.150.1125:02:000.10.1125:03:000.060.1125:04:000.060.1125:05:000.060.1125:06:000.040.1125:07:000.030.1125:08:000.020.125:09:000.020.0925:10:000.020.0925:11:000.0
22、20.0925:12:000.020.0925:13:000.020.0925:14:000.020.125:15:000.020.0925:16:000.010.0825:17:000.010.0825:18:000.010.0825:19:000.010.0825:20:000.010.0825:21:000.020.0825:22:000.010.0825:23:000.010.0725:24:000.010.0825:25:000.010.0825:26:000.010.0825:27:000.020.0825:28:000.020.0725:29:000.020.0825:30:00
23、0.020.0725:31:000.030.0725:32:000.030.0725:33:000.020.0725:34:000.030.0725:35:000.020.0725:36:000.030.0725:37:000.020.0725:38:000.020.0625:39:000.020.0625:40:000.010.0625:41:000.010.0625:42:000.010.0525:43:000.010.0525:44:000.010.0525:45:000.010.0525:46:000.010.0525:47:000.010.0525:48:0000.0525:49:0
24、000.0525:50:0000.0525:51:000.010.0525:52:0000.0525:53:0000.0525:54:0000.0525:55:0000.0525:56:0000.0525:57:0000.0525:58:0000.0525:59:0000.05明星到我家第1期收视时间 21:58-23:2110月10日收视走势对比18:0018:0618:1218:1818:2418:3018:3618:4218:4818:5419:0019:0619:1219:1819:2419:3019:3619:4219:4819:5420:0020:0620:1220:1820:24
25、20:3020:3620:4220:4820:5421:0021:0621:1221:1821:2421:3021:3621:4221:4821:5422:0022:0622:1222:1822:2422:3022:3622:4222:4822:5423:0023:0623:1223:1823:2423:3023:3623:4223:4823:5424:00:0024:06:0024:12:0024:18:0024:24:0024:30:0024:36:0024:42:0024:48:0024:54:0025:00:0025:06:0025:12:0025:18:0025:24:0025:30
26、:0025:36:0025:42:0025:48:0025:54:0000.511.522.5浙江卫视江苏卫视奔跑吧兄弟第1期收视时间 21:10-22:5910月10日收视走势对比18:0018:0618:1218:1818:2418:3018:3618:4218:4818:5419:0019:0619:1219:1819:2419:3019:3619:4219:4819:5420:0020:0620:1220:1820:2420:3020:3620:4220:4820:5421:0021:0621:1221:1821:2421:3021:3621:4221:4821:5422:0022:0
27、622:1222:1822:2422:3022:3622:4222:4822:5423:0023:0623:1223:1823:2423:3023:3623:4223:4823:5424:00:0024:06:0024:12:0024:18:0024:24:0024:30:0024:36:0024:42:0024:48:0024:54:0025:00:0025:06:0025:12:0025:18:0025:24:0025:30:0025:36:0025:42:0025:48:0025:54:0000.511.522.5浙江卫视江苏卫视数据来源：CSM，2014.10.10（周五），33城，4
28、+名称期数周日开始时间时长奔跑吧兄弟第1期周五21:10:021:49:30地区 33城市组频道 浙江卫视组别目标观众构成%集中度%性别男43.384.1女56.7116.9年龄4-14岁4.253.615-24岁14.191.725-34岁31.9129.635-44岁17102.545-54岁21.6128.655-64岁8.98465岁以上2.327.8职业干部/管理人员9.6183.2个体/私营企业10.589.7初级公务员/雇员31.1123.3工人17.8107.5学生9.879.3无业19.975.8其他1.348.5奔跑吧兄弟第1期观众构成和集中度男女4-14岁15-24岁25
29、-34岁35-44岁45-54岁55-64岁65岁以上干部/管理人员个体/私营企业初级公务员/雇员工人学生无业其他性别年龄职业0102030405060020406080100120140160180200观众构成%集中度%地区 33城市组结束时间收视率%市场份额%22:59:321.183.95奔跑吧兄弟第1期观众构成和集中度男女4-14岁15-24岁25-34岁35-44岁45-54岁55-64岁65岁以上干部/管理人员个体/私营企业初级公务员/雇员工人学生无业其他性别年龄职业0102030405060020406080100120140160180200观众构成%集中度%奔跑吧兄弟第1期
30、观众构成和集中度男女4-14岁15-24岁25-34岁35-44岁45-54岁55-64岁65岁以上干部/管理人员个体/私营企业初级公务员/雇员工人学生无业其他性别年龄职业0102030405060020406080100120140160180200观众构成%集中度%数据来源：CSM，2014.10.10（周五），33城，4+名称期数周日开始时间时长明星到我家第1期周五21:58:581:22:22地区 33城市组频道 江苏卫视组别目标观众构成%集中度%性别男47.993女52.1107.4年龄4-14岁3.342.815-24岁13.386.525-34岁20.281.935-44岁17.
31、6106.545-54岁25.7152.955-64岁12.5118.265岁以上7.388.7职业干部/管理人员5.196.9个体/私营企业11.194.5初级公务员/雇员26.2104工人19.5117.7学生6.552.6无业29.2111其他2.595.6明星到我家第1期观众构成和集中度男女4-14岁15-24岁25-34岁35-44岁45-54岁55-64岁65岁以上干部/管理人员个体/私营企业初级公务员/雇员工人学生无业其他性别年龄职业0102030405060020406080100120140160180观众构成%集中度%地区 33城市组结束时间收视率%市场份额%23:21:201.847.83明星到我家第1期观众构成和集中度男女4-14岁15-24岁25-34岁35-44岁45-54岁55-64岁65岁以上干部/管理人员个体/私营企业初级公务员/雇员工人学生无业其他性别年龄职业0102030405060020406080100120140160180观众构成%集中度%明星到我家第1期观众构成和集中度男女4-14岁15-24岁25-34岁35-44岁45-54岁55-64岁65岁以上干部/管理人员个体/私营企业初级公务员/雇员工人学生无业其他性别年龄职业0102030405060020406080100120140160180观众构成%集中度%