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1、Module 5 Module 5 2021/8/11 星期三1Background 1.Li Nings Sports Career Li Ning,a famous gymnast,one of the most outstanding athletes in the 20th century,the founder of Beijing Li-Ning Sports Goods Co,was born on October 3,1963,in Liuzhou.He began the training in gymnastics at the age of seven and enter
2、ed the Statess Gymnastic Team at 17.In the Sixth World Cup Gymnastic Competition in 1982,he won 2021/8/11 星期三2six of the seven gold medals for men and created a legend in the worlds gymnastic history and was awarded as the“Prince of Gymnastics”.In 1989,when he was 26,he left his beloved competition
3、arena.In his 19-year sports career,Li Ning won 106 gold medals in gymnastic competitions at home and abroad.Li was expected to win more Olympic medals at the 1988 Games.2.Li Nings Business Career When Li Ning,Chinas“Prince of2021/8/11 星期三3Gymnastics”retired from competitive sports in 1988 and joined
4、 the business world,he set off his journey to build a household name for sports products that outdo foreign brands in China.Li is a successful businessman in China.In 1989 he initiated the“Li-Ning”sports product brand.Sticking to the spirit of“from sports and to sports”,Li Ning has been supporting t
5、he sports causes a t home and abroad.He often tells his employees,“Becoming a world champion is everybodys2021/8/11 星期三4dream.I have realized it.While becoming a successful entrepreneur is my dream.It all depends on every one of you.”The Li Ning group has now developed a large number of lines,supply
6、ing casual wear,shoes,leather goods,neckties and gifts as well.It is now the top sports brand on Chinas mainland,which sells 50 percent more revenue terms than Nike,which is the number two,with Adidas,a close third and other brands far behind.2021/8/11 星期三5Read the passage and check the true stateme
7、nts.1 Li Ning won six medals at the Los Angeles Olympics.2 He was not happy with his results at the Seoul Olympics.3 He got a new job working for Nike sportswear.4 He chose the name of his sportswear company carefully.True True True False2021/8/11 星期三65 Six Li Ning products are sold every minute.6 L
8、i Ning clothes are worn by the national teams of France and Italy.7 In 1991 he opened a school with Pele and Muhammad Ali.8 He wants to help children become good at sport.True True FalseFalse2021/8/11 星期三7Read the passage again and answer the questions:1 Why did people call Li Ning the prince of gym
9、nasts?He had won 106 gold medals in major competitions across the world.They included six out of seven gold medals 2 Why did Li Ning retire with the feeling that he had failed?He was disappointed because he had not performed well in the 1988 Seoul Olympics.2021/8/11 星期三83 What did he decide to launc
10、h?He decided to launch a new brand of sportswear,competing with global giants like Nike and Adidas.4 Why did Li Nings success come quickly?(1)The number of young people with money to spend was on the increase.(2)His designs were attractive.(3)They had a major advantage over their betterknown rivals-
11、they were cheaper.2021/8/11 星期三95 How successful are Li Ning products?A Li Ning Product is purchased every ten seconds.If you go into a school or university anywhere,the chances are you will see students in Li Ning tracksuits with the familiar logo.The company has also grown internationally.Chinese
12、athletes wore Li Ning tracksuits during the 2008 Olympics.6 What has Li Ning continued to do since he opened a school for gymnasts?He has continued to help young people to achieve their sporting ambitions2021/8/11 星期三10Analyze the following sentences:1.But even though he had won everything(that)it w
13、as possible to win in his sport,Li Ning retired with the feeling that he had failed.=Li Ning had nearly won every prize in gymnastics.But he still thought he had failed,and because of this,he retired.2021/8/11 星期三112.But it was this sense of failure that made him determined to succeed in his new lif
14、e.=This sense of failure made him determined to succeed in his new life.2021/8/11 星期三123.If you go into a school or university anywhere,the chances are(that)you will see students in Li Ning tracksuits with the familiar logo.=In any school or university,you will be likely to see students wearing Li N
15、ing tracksuits.And on the suits,there is the familiar logo.2021/8/11 星期三134 A pair of Nike trainers,for example,could cost up to five times as much as a similar Li Ning product.=.could cost up to five times more than a similar.=.could cost up to five times the amount of a similar.2021/8/11 星期三14New
16、phrases:1 major competitions/major in 2 six out of seven/six in seven3 make a list of4 launch a new brand/a magazine/a satellite5 have an advantage over6 five times as much as/more than/the amount of7 achieve ones ambition/goal8 on the increase2021/8/11 星期三15Choose the best answer:1 Lucy has _ all o
17、f the goals she set for herself in high school and is ready for the new challenges at university.A acquired B finished C concluded D achieved2 Needless to say,a man who can think carefully and work hard will always have an advantage _others.A above B over C than D of DB2021/8/11 星期三163 _ number of I
18、nternet users is on _ increase at the moment.A A,the B A,an C The,the D The,an4 If you take everything lightly,the chances are _ you will never be able to accomplish anything.A whether B how C why D thatCD2021/8/11 星期三175 I did all the things _ was possible to do to finish the work on time but in va
19、in.A it B that C this D which6 At a rough estimate,Nigeria is _ Great Britain.A three times the size as B the size three times ofC three times as the size of D three times the size ofAD2021/8/11 星期三18Complete the sentences with the verbs in the pete fail guarantee perform retire succeed1 Professiona
20、l footballers usually _ before they are forty.2 How many runners will you have to _ against in the marathon?3 Li Ning had all the skills needed to _ in business.4 How well did he _ in the 100 metres?5 If you _ the exam,you wont go to university.6 We will do our best,but I cant _ that we will win.retirecompetesucceedperformfailguarantee2021/8/11 星期三19Homework Finish Reading in the Workbook.Read the passage again.2021/8/11 星期三202021/8/11 星期三21