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1、UNIT 1 Period Four 课时作业I .单词拼写1. Many(当代的)painters in China created lots of famous art works.2. I dont think that guy is(值得)of our respect.3. . Claude Monet was a famous painter who belongs to the category of (印象主义).4. People will have different understanding of this painting and they look at it fro
2、m different(方面).5. . I dont think buying this house is a worthy(投资).II .短语填空works of art, worthy of, keep in mind, appeal to, gain recognition from1. All these in this museum are under good protection because they aretoo expensive.2. It is really difficult for me to these people because they are too
3、particular.3. If this book doesnt you, you can turn to chatting with the passengernext to you.4. ril what you said just now and never shall I forget it.5. . The two players are clearly not each other. The taller one plays farworse.III .完成句子1. do you the artworks by this painter?你认为这个画家的作品怎么样?2. He i
4、s said a novel.据说,他在写一部小说。3. ril write another application,.如果必要的话,我将再写一份申请。4. We ourselves at the meeting.在会上我们可以无拘无束地发言。5. This problem is worthy again.这个问题值得再次讨论。IV .七选五Marketing research can give a business a picture of what kinds of new products and services may bring a profit. 1 By researching
5、 the answers to specific questions, small - business owners can learn whether they need to change their package design or adjust their delivery methods. 2Failure to do market research before you begin a business venture or during its operation is like driving a car from Texas to New York without a m
6、ap or street signs. You have to know which direction to travel and how fast to go. 3 It will also tell you when they are most likely and willing to purchase your goods or use your services.When you conduct marketing research, you can use the results either to create a business and marketing plan or
7、to measure the success of your current plan. Thats why its important to ask the right questions, in the right way, of the right people. 4The goal of primary research is to gather data from analyzing current sales and the effectiveness of current practices. Primary research also takes competitors pla
8、ns into account, giving you information about your competition.5 With secondary data, you can identify competitors, establish benchmarks(标准)and identify targets. Your targets are the people who fall into your targeted population-people who live a certain lifestyle, exhibit particular behavioral patt
9、erns or fall into a predetermined age group.A. Research, done poorly, can lead a business in the wrong direction.B. No small business can succeed without understanding its customers.C. Sometimes, they even consider offering additional services accordingly.D. A market research plan is like a map indi
10、cating where your customers are.E. Relying on the published work of others doesnt give you the full picture.F. It can also tell companies whether they are meeting their customers9 needs.G. The goal of secondary research is to analyze data that has already been published.【答案】1. contemporary 2. worthy
11、 3. Impressionism4 . dimensions 5. investment【答案】1. works of art 2. gain recognition from3. appeal to 4. keep in mind 5. worthy of答案1. What; think of/about2. to be writing 3. if necessary4. feel/felt free to express5. to be discussed/ of being discussed【答案】1. F 根据F项中“it can also tell”可知,此处谈论的是市场调查的多种 作用。2. 2. C上文指一些小公司通过对特定问题答案的研究获悉他们是否需要 改变产品包装或调整配送方式。C项与上文语境衔接。3. D上文把不做市场调查的商业投资比作没有地图的旅行,D项接上文, 并与下文“It w川also tell you”相呼应。4. A上句提到,做市场研究重要的是要用正确的方式、找正确的人、问正 确的问题。A项与前句形成对照。5. G 上 段讲述 the goal of primary research,本段讲述“the goal of secondary research”条理清楚,再根据空格后的“With secondary data”可知.