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1、XXX10旅游英语XXX10 旅游英语I. Multiple choice: (1×15=15) Directions: Beneath each of the following sentences, there are four choices marked A, B, C and D.Choose the one that best completes the sentence. 1.Business people see tourism as an opportunity to make _ by supplying the goods and services. A. a
2、 promise B. an advanceC. a profitD. a friend 2.Tourist expenditures have direct, indirect and induced effects on a/an _ economy. A. accommodationB. destinationC. transportationD. national 3.The WTO has suggested several _ for domestic tourism definitions. A. guidelinesB. principlesC. policiesD. faci
3、lities 4.One of the objectives of WTO is to raise standards of living in the less developed areas of the world by helping to provide _ for foreign tourism. A. education B. policiesC. facilitiesD. markets 5.The tour operators brochure is a/an _tool, being the main influence on the customers decision
4、to buy. A. informingB. communicatingC. managingD. marketing 6.The removal of coral, either for souvenirs collected by the public or for commercial sale by tourist enterprises, _ some coastal regions of Australia and elsewhere. A. develops B. threatensC. promotesD. improves 7.Charter services do not
5、operate according to _. A. middlemans orders B. charted routes C. agreed practices D. published timetables 8.With the invention of _ in 1853, hotels began to expand upward. A. telephoneB. electricityC. elevatorsD. cars 9.As in any business, there must be one person responsible for the_. That person
6、is the general manager. A. managing directionB. overall operationC. marketing operation D. hotel direction 10. The resort or _ chosen will depend on the form of relaxation required. A. destinationB. scenic spot C. hotelD. transportation 11. The entire tourism industry rests on a base of_.A. national
7、 economy B. natural resourcesC. hotel and transportationD. government policy 12. Tourism has the _ to help bridge the psychological and cultural distances that separate people. A. potential B. profitC.benefitD. energy 13. Standardization and rigidity are very clear characteristics of _ tours offered
8、 on al arge scale. A. internationalB. in-bound C. package D. business 14. The realization of ones desire to travel depends on many complex social and political factors, including the social _ of the destination. A. changeB. awareness C. policy D. stability 15. There is great potential in China for s
9、pecialized tourism, focusing on ethnic roups and _ adventure. A. environmental B. minority C. mountain D. rural. Reading comprehension: (2×10=20)Directions: Read the following passages and make your proper choices. (1) Some seven or eight hundred years ago, Hangzhou, known as Lingan then, was
10、the capital of the Southern Song Dynasty. At that time, watching the tidal bore was already a grand occasion in town when the whole population would turn out for the spectacle. The best time to do this was from the 15th to the 18th of the eighth month of each year. But beginning from about the tenth
11、 day of the month, that part of the river bank that offered the best vantage point for ride watching would already be a busy gathering place for little open-air booths and stalls where vendors piled colourful wares on their carts or boxes. There would be all kinds of snacks and cooked meats in shini
12、ng pots and pans. The taverns and restaurants would put up mulfi-coloured lanterns and flags or pennants, displaying meanwhile an attractive array of meat and vegetable dishes with a lot more exotic delicacies on the menu. In the tea-houses would be hung painting scrolls and calligraphy scrolls by f
13、amous artists while the antique vases would be filled with flesh flowers. In addition, there would be vendors displaying plasters and medicinal herbs for sale on the ground, roving artists with their monkeys for variety, shows or folk artists ready to entertain the crowds. Even before the days of th
14、e tidal bore, these people would be gathered on the river bank doing whatever they could to attract pleasure-seekers. Meanwhile, tens of thousands of people, visitors from other towns as well as local residents of Ling an, would be hustling and bustling about, clogging up the way and making traffic
15、impossible. In the large riverside mansions that lined the banks, there would be opulently dressed men and women, some leaning against the windows or the balconies looking into the distance and some looking down gazing fixedly at something going on down below. 16. In the Southern Song Dynasty, peopl
16、e _ to watch the tidal bore. A. were usedB. usedC. were anxious D. were extremely eager 17. At that time people came to watch the tidal bore _ of the eighth month of each year. A. from 15th to the 18th B. starting around 10 thC. from 15th to the endD. at the middle 18. The vendors were selling their
17、 wares _. A. along the bank B. at the best vantage point C. in pilesD. using pots and pans 19. The crowds coming to watch the tidal bore were also entertained by _. A. painting scrollsB. displaying plastersC. folk artistsD. pleasure-seekers 20. The best vantage point for tide watching was _. A. larg
18、e riverside mansions B. distant balconiesC. taverns and restaurantsD. the tea houses(2)Vacation travel, a pleasant travel, is one of the faster-growing segments of the tourism industry. These travelers seek enjoyment and pleasure for their travel. Vacation travel is typically price-sensitive and oft
19、en concerned with the particular time of day or day of week schedules. Vacation travel has been heavily promoted by the airlines for Saturday and Sunday travel when their transport capacity is not heavily used by business travelers. Further, the vacation travel market is where the airlines often off
20、er lower fares. These tickets often have many restrictions designed to prevent regular business travelers from switching to the lower fares. For example, the super-saver fare requires the passenger to stay at the destination over a Saturday night. Such fares are not good during certain heavy holiday
21、 periods or Monday to Friday flights, or they constitute only a small number of seats on flights that normally would not be filled by full-fare business passengers. The vacation market is an important one to Florida, the Caribbean, Colorado, and Vermont duringthe winter months for sun and ski vacati
22、ons. The United States to Europe and the United States coast to coast are strong vacation markets in the summer. Travel agents and tour operators are heavily involved in the vacation market. Charter bus trips and tours are also major parts of the vacation market. The vacation travel market is also s
23、plintering into boutique travel niches as well. These are specialty vacations in which recreation and/or rest at a hotel or on a cruise ship are not the major elements of the trip. Trips in this category that have become increasingly popular in recent years include viewing rare animal life at the Ga
24、lapagos islands, whale watching in Baja California, hiking in Nepal, photographic expeditions in the wilds of Alaska or the Northwest Territories, safaris in Africa, and nature cruises up the Amazon River. These trips typically are educational; they often employ naturalists who give speeches and sho
25、w films relating to the site on the trip 21. Business travelers usually take _ airplanes. A. weekendB. weekday C. holiday D. particular time 22. Vacation travelers always seek _ offerings. A. restrictedB. meal-includedC. weekendD. low-price 23. Boutique travel niches in this passage means _. A. spec
26、ialized purpose travel B. photographic expeditionsC. traveling for shopping purpose D. nature loving experience 24. Vacation travel is a very important segment in _. A. vacation market B. charter tourism C. tourism marketD. specialized market 25. During educational travel the tourists usually see _
27、and wildlife. A. rare animals B. safaris C. Amazon RiverD. naturalists. Cloze: (1×15=15) Directions: Choose the one from the given A, B, C and D to complete the passage properly. Good environment starts with location. We have heard some of the most successful operators say 26 is probably 50% o
28、f the reason for success. Location27 that an establishment has to be easily 28 . It has to be located in or near a community 29 near important intersections. Environment also refers to the 30 of the restaurant. Many successful operators believe that the 31 environmental theme must be complete 32 the
29、 guest will perceive a total experience as part of the meal. This completeness 33 to a coordination of the decorations, the 34 and menu covers, food server uniforms, silver, china, glassware, linens, and the 35 of food and service that is 36 . Studies consistently show that guests are very 37 about
30、the cleanliness of the restaurant, the restrooms, and the outside environs ( 邻近的处所 ) of the property. These are important 38 that help create repeat business 39 the food and beverage operation and for the hotel 40 . 26. A. position B. locationC. placeD. status 27. A. meansB. is C. hasD. hints 28. A.
31、 acceptable B. reliableC. accessibleD. available 29. A. alsoB. butC. orD. stil 30. A. purpose B. slogan C. title D. theme 31. A. entire B. allC. whole D. same 32. A. lestB. so thatC. thatD. otherwise 33. A. amountsB. debates C. contributesD. relates34. A. menus B. dishesC. foodD. furniture 35. A. re
32、stB. season C. typeD. appearance 36. A. givenB. give C. gaveD. giving 37. A. anxious B. nervousC. worried D. concerned 38. A. reasons B. factors C. ways D. facts 39. A. on B. to C. for D. with 40. A. either B. as well C. yet D. else . Phrasal verbs: (1×10=10) Directions: Fill in the blanks wit
33、h the proper phrasl verbs given below. Make some changes if necessary.account for link with depend on remove.from dispense with stem from interest in transfer toinvest in view as 41. This is easily accomplished by _ the banquet section _the control of the food and beverage department. 42. That entre
34、preneur _a large amount of money _ a luxurious hotel last year. 43. Most nations _ further _ developing tourism as an export industry. 44. The local government _ tourism _a wealth factor in the economy of its jurisdictions. 45. He _ the housekeeping department. 46. The well-known Silk Road _China _
35、the central and western Asia and the ancient Greek and Roman civilizations. 47. The tourism products _ the choice of markets or types of potential customers. 48. The social significance _ the greater appreciation of other cultures. 49. Some people see advances in technology _ the need for much of to
36、days business travel. 50. In 2005, an earning in tourism turnovers _5% of the countrys total export revenue of the year.V. Phrase translation: (1×20=20) Part One Directions: Translate the following into Chinese. 51. intangible tourism products 52. ambitious plan 53. the visitors initial expend
37、iture 54. short take-off and landing aircraft 55. with lots of local color 56. in accordance with international obligations 57. encourage word of mouth recommendation58. improved educational standards 59. an international excursionist 60. spread messages of hope for a peaceful world Part Two Directi
38、ons: Translate the following into English.61. 平均工资程度 62.包机办事63.在不合的停靠港64.四分之三的人口 65.饭铺特许经营的概念 66.心理遭遇力67.美食 68.活着界范围内 69.可随意支配的净收入70.与旅游业有关VI. Passage translation: (10×2=20) Directions: Translate the following passages into Chinese. 71. China is truly one of the few countries in the world with
39、 such a vast territory, huge population, long-standing history, brilliant ancient civilization, stunning natural beauty, and multiethnic culture. This uniquely combined natural and cultural resource base has become a major asset for China in its effort to develop tourism. Located in the southeastern
40、 part of Eurasian Continent on the western shores of the Pacific Ocean, China is the third largest country in the world with a total land area of 9.6 million square kilometers. Its geographic environment and physical landscape are enormously diverse due to the north-south differences in latitudes an
41、d the east-west variations in landform and moisture. China is a mountainous country. Hills, mountains, and plateaus cover two-thirds of the total area. The general topography descends from the high plateaus in the west to the lower-lying plains in the east. 72. Professional travelers are similar to
42、business travelers in many ways, although this type of travel is more elastic than business travel. Professional travel is built around the meeting and convention markets. These markets have grown as transportation, especially by air, has become more available and affordable. As professional travel
43、continues to grow, new and expanded meeting and convention facilities have been developed to satisfy this increasing demand. Along with this growth, new management challenges have arisen to serve this specialized market. Some of the key market segments for meeting participants or attendees are assoc
44、iations, businesses, exhibitions and trade shows, religious organizations, political parties, and governments. 全国 2010 年 1 月高等教育自学测验旅游英语选读试题 课程代码：00837 请将谜底填在答题纸响应地位上I. Multiple choice: (1×15=15) Directions: Beneath each of the following sentences, there are four choices marked A, B, C and D.
45、Choose the one that best completes the sentence. 1. The WTO defines a domestic tourist as a traveler visiting a destination in his country of residence for at least _. A. one dayB. one weekC. one monthD. one weekend 2. Hotels vary not only in size but in _, in type of clientele, and in scope of acti
46、vities. A. marketingB. management C. character D. service 3. The brochure becomes the principal means of both _ them about the product and persuading them to purchase it. A. obligingB. informingC. attracting D. marketing 4. Many mass tourism resort destinations suffer from _, giving the landscape an
47、 unclean and untidy appearance. A. congestionB. poor service C. overcrowdingD. litter 5. Increased _ has led to growing demand for tourism both at home and abroad. A. education standardB. leisure time C. pocket money D. new concept 6. _ and rigidity are very clear characteristics of package tours offered on a large scale. A. Accomodation B. Transportation C. Identification D. Standardization7. The trav