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1、金日龙康天津龙康食品有限责任公司宣传片脚本【开篇】解说 1+字幕：独特的劲力与作风，丰盛的古传功法，精湛的创新技艺，太祖通背拳流传至今，闻名遐迩。解说1+字幕：With unique strength and style,great abundance of ancient preach achievement method,an exquisite innovation skill,TaiZuTongBei boxing is inherited up to now and enjoys worldwide reputation since old times.解说 2：太祖通背拳的起源地，
2、义和团运动的发祥地之一，古运河畔的漕运商贸名镇，清朝宫廷贡品“独流老醋”的产地，这里是位于天津静海县的独流镇。纵横的河道、古朴的桥梁、特色的风味小吃，古镇独流蕴含着它丰富的古老神韵。解说2：Duliu,a town in Jinghai County,Tianjin,P.R.China,that is the origin of TaiZuTongBei boxing,one of the birthplaces of and Boxer Uprising,a famous water transportation business town located at the ancient ca
3、nal shore and the producing area of the Qing dynastys court tribute of“Duliu Vinegar”.Vertical and horizontal county rivers,primitive and unsophisticated bridges,characteristic local flavor snacks,all of these have been parts of the abundant aged romantic charms of Duliu Town.解说 3：独流镇土地肥沃、气候温润、交通便利，
4、在这片热土上，正有一条盘旋飞舞的巨龙腾空而起.解说 3：Duliu is superior in the fertile land,the comfortable climate and the convenient traffic.In this field,there is a dragon soaring up into the sky解说 4：天津龙康食品有限责任公司,始建于 1995年6月，占地 6万平方米，拥有8000平方米标准厂房，150套生产设备，5条现代食品生产流水线，职工达450余人。“小食品，大文化”，龙康食品有限责任公司始终坚持把食品生产视为一个大众文化元素，努力把小食
5、品发展成为民族文化的重要组成部分。解说4：Tianjin Longkang Food Co.,Ltd was founded in June,1995,which occupies an area of 60,000 square meters,including 8,000 square meters of standard workshop,and posseses 150 sets of production equipments,and 8 stips of modernized food producing assembly lines and a personnel of more
6、 than 500 people.the snack food,the general culture”,Longkang Corp.insists on taking the food production as an element of popular culture,and try our best to make the snack food developed to be an important component of the national culture.【第二篇章】解说 5+字幕：锲而不舍，金石可镂龙之坚毅名师资料总结-精品资料欢迎下载-名师精心整理-第 1 页，共 6
7、 页 -解说 5+字幕：carve without stop,even metal and stone can be engraved.the persistence of the dragon.解说 6：得天独厚的运河沿岸土壤水质，原料资源丰富而优质，现代化食品工业的经营理念和严格的生产流程加之龙康人不断的创新和研发，寻求着消费者的购买欲望，使产品更加符合大众口味标准，并不断提高着产品的质量档次和丰富的产品口味。“狗牙儿”牌锅巴系列产品一经问世，立即受到广大消费者的喜爱。随后产品逐渐形成 10 大系列 50 多种规格，并行销全国36 个省市、地区，年产量54 万吨，年销售额余亿元。龙康人凭借
8、现代化的管理理念，具有国际水平的独立配送中心，以及品牌文化铸就的销售网络。依靠不断的科技创新，龙康食品实现多元化生产，销售模式也从单链条向网状发展。“品质”是龙康赖以生存的保障，龙康人视品质为企业的生命线，龙康的“狗牙”、“窝窝”、“小馋丫”等品牌系列产品畅销全国，不仅丰富了百姓的饮食需求，还得到央视上榜品牌，天津市著名商标等荣誉称号，已成为同类食品行业中的佼佼者。解说 6:With the high quality of canal shore soil and water,the high-class bountiful resources and the modernized opera
9、ting philosophy on food industry and the stict production process as well as Longkang people s unceasing innovation and research,the products seek consumers shopping desire and meet more and more people s tastes meanwhile improving the product quality grades and enrich product flavors.When the seria
10、l brand“GOUYAER”products of crispy crust once came out,it rapidly won the vast number of consumers love.Aferwards its products gradually developed 10 major series including over 150 specifications and are well sold in more than 36 provinces,cities and regions with an annual production of 540,000 ton
11、s and an annual sale of over 100 million yuan.With the modernized managing philosophy,its advanced international level independent distribution centre and the market network based its brand culture,relying on the continuous technical innovation,Longkang food succeeded in the realization of diversifi
12、ed production.Also,its salea model has developed from the single line form to the networks form.”Qulity”is the guarantee of the survival of Longkang company.So Longkang people regard the food quality as the lifeline of enterprise.Longkangs serial product brands,such as“GOUYAER”、“XIAOCHANYA”，are best
13、-celling in the national market,which not only have enriched common people s diet demand but have obtained the honor as the Tianjin famous trademark on CCTV brands ranked,And Longkang food gradully becomes the leader among the congener food industries.解说 7：龙康公司对每一个生产环节，从原料采购到成品出库，均执行严格的品质控制，并建立了完善的实
14、验室，配备先进的各类仪器设备，依据国际质量管理体系检测程序，对各类产品均进行测试，定期定量对各所生产的成品、半成品进行抽样或全面检验，及时消除不合格产品，既确保产品质量符合客户的要求，又为公司的持续发展研究提供了大量有效的数据。名师资料总结-精品资料欢迎下载-名师精心整理-第 2 页，共 6 页 -解说 7：Longkang company always carries out the implementation of strict quality control for each production link,from raw material purchase to the finis
15、hed product,and has also established a sound lab equiped with diverse advanced instruments.According to the international management system test procedures,all kinds of products are tested.Make overall examinations or sampling inspectations to each kind of the finished product and the semi-finished
16、product in a certain period and number and remove the rejected products in time.In this way,not only can we ensure the quality of our products meet the requirements of customers but provide a large number of effective data for our company s sustainable development and research.【第三篇章】解说 8+字幕：百尺竿头，任重道
17、远龙之坚韧解说 8+字幕：To make still further progress,and to shoulder heavy responsibilities.the tenacity of the dragon.解说 9：天津龙康食品责任有限公司自建厂伊始就坚持以人为企业发展之本，以质量为企业生存之道，以创新为企业壮大之法则，以企业文化的不断丰富和渗透为企业之战略，“诚实守信贴近共赢拼搏进取开拓创新”是龙康面向市场和各界朋友的郑重承诺。龙康公司时时刻刻无不在关注着代理商与经销商的成功，并与之建立长期良好的反馈信息链，共同努力为满足广大消费者的需求，循序渐进的推出新品种、新口味。解说9：
18、Longkang Co.,Ltd has always kept the belief that people are the foundation of an enterprise,quality is the way of existence,innovation is the rule of expansion and the enriching and penetration of enterprise culture is the strategy.”Honesty close to win-win struggling to forge ahead making innovatio
19、ns”is the promise Longkang has made to the market and friends from all walks.Longkang has always kept a close watch on the success of its distributors and resellers and establish a good long-term information feedback chain with them paying joint effort to satisfy consumer demand and launch new varie
20、ties and new flavors.解说 10：一直以来，龙康公司秉承诚信合作、互利双赢的发展理念，坚持把质量和信誉放在首要地位的经营宗旨，全心全意为经销商提供一流的产品和服务平台，建设起资源共享的共赢体系，共同致力于为终端客户服务。解说10：All the time Longkang adheres to the development philosophy of faithful cooperation and mutually beneficial and persists in putting the quality and credibility first for busin
21、ess principles,meanwhile,wholeheartedly providing the dealers with the first-class products and services platform,building resources sharing win-win system dedicated together towards serving the terminal customers.解说 11：龙康公司一向注重产品的质量和生产设备的更新，从最初率先在行业领域引进具有国名师资料总结-精品资料欢迎下载-名师精心整理-第 3 页，共 6 页 -际先进水平的生
22、产配套设施，到如今的自主研发生产加工设备，引领食品加工机械行业的市场新潮流。目前，龙康公司拥有全国最领先的设计和研发模具技术，并已经生产出多款独家设备，并已推向国际市场，为中国食品行业扩大国际市场份额，奠定了坚实的基础。解说11：LongKang company always pays attention to the quality of the products and production equipment update,from initial taking the lead of introduting world class advanced manufacturing faci
23、lities in its field,to now independent research and developmengt of production processing equipment,leading new trends in the market of food processing machinery industry.At present,Longkang has the top mould R&D technology,and has already produced much exclusive equipment and entered into the Inter
24、national market,which lay a solid foundation to the expansion of Chinas food Inernational market share.【第四篇章】解说 12+字幕：上下合一，（其利断金）众志成城龙之坚实解说12+字幕：United as one instrength the firmness of the dragon.解说 13：“军令如山倒，军中无戏言。”这是多年来龙康食品公司员工们在董事长张茂强的带领下总结出的企业高效执行方针。张茂强，曾经是一名怀揣铁血精神的军人，如今是一位叱咤风云的企业家，虽已退伍多年，他仍将军队
25、中的“注重配合，讲究协作”的战略运用于企业发展中，使今天的龙康具备了超强的战斗力，而张茂强心中那股永不释怀的铁的壮志，则赋予了龙康攻无不克、战无不胜的至高灵魂！解说 13：As a Chinese popular saying goes,“Military orders are like a mountain，and Joking is not allowed in the army”.These are the efficient guiding policy sumed up by all the employees in Longkang company directed by Chai
26、rman ZhangMaojiang.Zhang,ever a soldier with strong spirits now is an earthshaking entrepreneur.Though diacharged from the army for many years,he applies the strategy in the army of paying attention to the cooperation to the enterprise development,which has endowed Longkang company with super great
27、power.On the other hand,that kind of resolute ambitions in Zhang s heart give Longkang the invincible and all-conquering most high soul!解说 14：龙康自创立以来，秉承“科技创新产品，服务编织未来，诚信铸就品牌”的企业理念，将企业价值观与经营理念潜移默化的传递给员工，从而塑造出一支具有高度凝聚力和忠诚度的员工队伍。解说 14：Since its inception,Longkang has always received the corporate ideas
28、 of“technology innovating products,services weaving the future,good faith casting the brand”.All of these enterprise values and business ideas will be passed on to employees unconsciously,thus can form a supreme cohesive and loyal team.解说 15：龙康公司意识到唯有在良好的人际交流、沟通的工作氛围中，员工才能全身心投入于工作，因此，公司努力为员工创造高质量的工作
29、、学习和生活环境。如今，公司拥有大批技术精湛的资深技术人才与经验丰富的管理人才，为企业登上国际竞争舞台打下坚实的基础。龙康公司不仅在国内外业界享有高知名度，更重要的名师资料总结-精品资料欢迎下载-名师精心整理-第 4 页，共 6 页 -是拥有一支强大的国际市场开发、产品研发、专业技术及企业管理团队。确保公司有实力在不久将来成为国际举足轻重的休闲食品加工和食品机械自主研发生产的综合性企业。解 说 15：Longkang company realized that only in good interpersonal and communicative working atmosphere can
30、 make the employee devoted to work.Therefore,the company makes great efforts to creat high-quality workinig,learning and living environment.Now,the company has large numbers of skilled senior technology talents and experienced management personnel,which will form firm basis for stepping onto the Int
31、ernational competition stage.Longkang not only enjoys a high reputation domestically and overseas,but has a powerful International market and products development,professional technology and enterprise management team.To ensure that the company will play a predominant role in the near future as an I
32、nternational leisure food processing and independent food machinery R&D production integrated enterprise.解说 16：龙康公司为每一位员工提供良好的工作和生活环境，注重对员工进行科学系统的技能知识再培训；为建立独特的龙康文化和丰富员工生活，公司创建了篮球场、娱乐室、电影院等文化设施，每逢佳节组织大型联欢晚会，加强了企业的凝聚力和亲和力。如今，公司拥有大批技术精湛的资深技术人才与经验丰富的管理人才，为企业登上国际竞争舞台打下坚实的基础。近几年来，龙康公司以国际精英品牌为向导，积极转变管理理念，
33、建立健全现代企业管理制度，使企业管理水平得以全面性的提高。解说 16：Longkang company provides good working and living environment for each employee,and pays much attention to the repeated training of skills and knowledge for the staff on scientific system;In order to establish a unique Longkng culture and enrich personnel lives,the
34、 company founded the basketball court,playroom,movie theaters and other cultural facilities.Whenever there is a festival,big happy galas will be held.As a result the cohesive affinity among the enterprise has been strengthened.At the moment,the company has large numbers of skilled senior technology
35、talents and experienced management personnel,which will make strong basis for enterprise entering International stage.LongKang company with International elite brand as the guide,positively change the management concepts,establish and perfect modern enterprise system to comprehensively improve the e
36、nterprise management level.【第五篇章】解说 17+字幕：潇洒飘逸，刚柔相济龙之坚信名师资料总结-精品资料欢迎下载-名师精心整理-第 5 页，共 6 页 -解说 17+字幕：Be natural and elegant,temper the firmness with flexibility.the firm confidence of the dragon.解说 18：龙康人始终坚持质量第一，信誉至上的经营原则，追求食品文化的更高境界。为生活更添精彩，是龙康人孜孜不倦的理想。龙康之路，是发展之路，龙康之人，是热情睿智的群体，龙康的明天一定会更加壮阔。解说18：Lon
37、gkang people,basing on the principle of“quality first,credibility highest”pursue a greater food cultural height.”Make life more wonderful!”is Longkang people s persistent ideal.Longkang road,the road of development;Longkang people,a group of compassionate wise people.Longkang s tomorrow must be more
38、 spectacular!解说 19：面对今天，龙康人努力创造；展望未来，龙康人满怀信心，充满理想与激情，立足于雄厚的根基之上，一如既往地执著于打造世界品牌企业，做行业领跑者而一路奋进！今日龙康，蓄势待发；金日龙康，巨龙腾飞！解说 19:President Zhang thought that Longkang s future developing road can t be divorced from these two points.One is the demand of the consumers.As being leisure snack food,Longkang food s
39、hould be more splendid for we common peoole;The other one is cooperative development.Longkang now occupies the status of industry leader,but that won t be the obstacle of the sincere cooperations between Longkang company and all walks of friends in society.1+1 2 cooperation law,can make the LongKang
40、,partners,consumers realize three win.解说 20:Facing today,LongKang people work hard to create;Looking to the future,Longkang people,with great confidence,full of ideal and passion,based on the strong base,continue to fight for the worldwide brand enterprise,always be the industry leader and advance bravely!Longkang today,be well prepared;Longkang,in the golden day,like a dragon taking off proudly!名师资料总结-精品资料欢迎下载-名师精心整理-第 6 页，共 6 页 -