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1、Section Reading()(Project).匹配下列单词的词性及汉语意思()1.targetAn.大众传播媒介，大众传播工具()2.media Bn.目标；靶子vt.瞄准；以为目标()3.analysis Cvt.确定，查明；决定；裁决()4.react Dn.分析，分析结果()5.determine Evi.有吸引力；呼吁，恳请n吸引力；呼吁，恳求()6.appeal Fvi.做出反应，回应()7.shock Gadv.个别地；就本人而言；本人，亲自()8.personally Hadj.有毒的()9.urge Ivt.敦促，力劝；竭力主张n强烈的欲望，冲动()10.poisono
2、us Jvt.使震惊，使惊愕n震惊，惊愕答案15BADFC610EJGIH.选择下列句中词组的汉语意思A弄清楚，弄懂；计算出B依靠，依赖C吸引 D把表达清楚 E死于()1.Children depend on their parents for food and clothing.()2.It is so difficult a problem that I cant figure out.()3.He died from a traffic accident.()4.Although the necklace is not made of real diamond，it still appe
3、als to me.()5.I think your meaning didnt really get across to the audience.答案15BAECD第一步速读了解文章主题和段落大意速读P18教材课文，选择最佳答案。The correct order to build an ad can be adecide the target audiencebknow what the audience have in mindcgather information from the researchddo a little researchedecide what approach
4、to useAa；b；c；e；dBd；c；b；a；eCe；b；c；a；d Dd；c；a；e；b答案B第二步细读把控文章关键信息细读P18教材课文，选择最佳答案。1What should be done first to determine the target audience?ADo a little research and analysis.BCreate the message for the right people.CKnow what the audience already think.DGet to know the audience.2How can a researche
5、r know the way the audience will react?APlanning some questions.BTalking with the audience.CGathering information from the research.DGuessing how the audience will react.3The advertising way depends on Ahow well you do your researchBwho your target audience areCwhich kinds of ads are the bestDboth B
6、 and C答案13ACD第三步研读能力升华接轨高考根据P19教材课文，在空白处填入1个适当的单词或括号内单词的正确形式Every year millions of people around the world die due to smoking, that is 1.why we have chosen antismoking as the subject of our ad campaign. Our target audience is highschool teenagers and our aim is 2.to discourage (discourage) young peo
7、ple from smoking. Our campaign will start on 31 May，World No Tobacco Day，3.when we will put large posters around the school 4.with logo and slogan. Our website will provide students with more information about smoking. We will also publish an article in the school magazine 5.informing (inform) stude
8、nts about the dangers of smoking，and we will organize an essay petition (compete) as well.It is because many people think that smoking is cool or 7.enjoyable(enjoy)，but they are not 8.fully(full) aware of the damage that it does to their health. That is why we choose this picture as our logo. We want to shock people 9.into realizing(realize) that many people die too soon from illnesses and diseases 10.related(relate) to smoking.